Medlemmar Ar Search Results — Page 2 of 61

News: USA Today Examines the Problems with the Boeing 737 Max Aircraft with Latest AR Story

After jumping to the head of the class of augmented reality journalism in 2019, USA Today is continuing to push the medium forward in 2020.

News: Android Chrome Browsers Get More WebXR Support via Open Source Platform A-Frame & ARCore

While Apple and Google have paved the way for developers to create web-based AR experiences through their respective mobile toolkits, an open source option has entered the space.

Vision Forecast 2020: AR Execs Weigh in on Recent Industry Milestones & What We Can Expect in the Coming Year

The year 2019 was filled with all the normal peaks and valleys of the tech business cycle, but this year was particularly important in a space as relatively young as the augmented reality industry.

News: Augmented Reality Apps Account for Over Half of the Top 10 Most Downloaded Apps of 2019, Report Says

If there's any lingering uncertainty as to the mainstream viability of augmented reality, a list of the top mobile apps and games of 2019 serves to dispell those doubts.

Market Reality: Facebook Adds AR to TV, Magic Leap Gets New App from Insomniac, & Five Nights at Freddy's Debuts in AR

It's the holiday season, and the tech industry is giving consumers several AR products and apps as gift-giving options.

News: Kohl's Partners With Snapchat AR for Holiday Pop-Up & Black Friday Promotions

All Kohl's wants for Christmas is Snapchat augmented reality. In conjunction with a holiday pop-up hosted in New York City from Nov. 7 through Nov. 10, Snapchat ran a sponsored portal lens available to targeted Snapchat users in the AR carousel. The experience gave users the ability to virtually transport themselves to the pop-up.

Market Reality: HoloLens 2 Arrives, Valve Reportedly Assists Apple with AR Device, & Niantic Prepares AR Cloud Launch

While the long-awaited HoloLens 2 officially arrived this week, details leaked about another, arguably longer-awaited AR headset, the fabled wearable from Apple, and a previously undisclosed partner assisting the Cupertino-based company with the hardware.

News: Samsung Doubles Down on AR Hardware Plans with Smartglasses Patent & Facebook Partnership

Just as Apple, Snapchat, and other tech giants are working on augmented reality wearables in the race to replace smartphones for the future of mobile computing, so is Samsung.

News: Nvidia Helps Developers Tap into Streaming AR Content with New CloudXR Platform

Higher-fidelity 3D content and next-generation AR experiences take more computing power than most modern AR headsets and mobile devices can handle. But Nvidia is introducing a new cloud-based solution to address that need that will stream AR content to modern devices.

Market Reality: Apple Prepares AR Hardware for 2020, Sony Delivers AR Ghosts, & 8th Wall Expands Web Capabilities

Smartglasses from Apple have become the holy grail of augmented reality, and 2020 has been the rumored time horizon for the product's arrival for the past two years. The latest analyst report sheds more light on its potential debut next year.

News: Verizon Acquires Jaunt After Startup Moves from VR Services to Augmented Reality Focus

It looks like Jaunt's pivot from VR to volumetric captures services for augmented reality experiences has paid off.

News: Lenovo Expands Mirage AR Headset Beyond Star Wars with Marvel's Dimension of Heroes

Move over, Star Wars. You're not the only Disney property that can play in the Lenovo Mirage AR headset anymore.

News: Facebook Creates 'Virtual Wing' Art Exhibit at the Tate Museum in London, Powered by Spark AR

Ever since Facebook announced Spark AR at the 2017 F8 Developer's Conference, the social media giant has been looking for ways to implement its mobile augmented reality camera platform in the lives of everyday users.

News: Slipknot & Guns N' Roses AR Masks on Facebook's AR Camera Let Fans Virtually Wear the Music Experience

While Snapchat augmented reality often embraces pop stars like Drake and Ariana Grande, a couple of bands from the louder side of the music industry have found a home with Facebook.

News: Unity Hustles to Add ARKit 3 Support to AR Foundation

After Apple unveiled ARKit 3 at WWDC on Monday, Unity Technologies wasted little time on ensuring its developers can take advantage of it.

Market Reality: Google Adds AR to Search, AWE Turns 10, & Nike Makes AR Part of Its Sales Strategy

As the Augmented World Expo (AWE) prepares to open its doors to AR developers and enthusiasts, we sat down with founder Ori Inbar to talk about AR's growth over the past decade, and what the future may hold.

News: Zappar Expands Its ZapWorks Platform with ARKit & ARCore Compatibility

Augmented reality platform maker Zappar and its marker-based augmented reality technology have been around well before Apple and Google brought markerless AR to mobile apps.

News: Apple to Unveil Stereo AR Headset Support, New ARKit Capabilities, & More at WWDC, Report Says

Over the past two years, Apple's Worldwide Developers Conference (WWDC) has become a showcase for new ARKit capabilities. This year, it could offer more information related to Apple's long rumored augmented reality wearable.

Market Reality: Future of AR Series: 5G, AR Cloud, Blockchain, & Apple Glasses, Plus Marvel & HBO Franchise Hits Go AR

Over the past two years, the tech industry has formed a series of symbiotic relationships that are now converging in the augmented reality space. This week, we took a look at these interrelated technologies and how they are shaping the future of AR.

News: Facebook Searching for More Troops to Work at Oculus on AR Product Design & Marketing

At its F8 developer's conference in 2016, Facebook went on record with a roadmap that called for augmented reality integration into Oculus within 10 years. Now, it appears as though Facebook is accelerating those plans.

News: The Future of the AR Cloud — a Thousand Walled Gardens Bloom

By far the most significant development for AR in the coming months and years — the development that will drive AR adoption — will be our reliance upon the AR cloud.

News: Puma's QR Code-Covered Sneakers Put Augmented Reality at Center of Design, with Mixed Results

We've seen a variety of AR experiences related to athletic footwear over the years, but Puma is betting sneakerheads will buy into a version of interactive design where sneakers are the augmented reality experience

News: 8th Wall Spins Up New 'Spider-Man: Into the Spider-Verse' Augmented Reality Experience for Blu-Ray, DVD Release

Hollywood loves sequels so much that studios and their marketing teams are not too proud to release a sequel of an augmented reality promotion.

News: Christian Dior Fashion Fans Can Now Try on Sunglasses & Headbands via Augmented Reality on Instagram

Fashion brand Christian Dior is using augmented reality as a carrot to drive up their follower counts on Instagram.

News: WayRay Gives Developers the Wheel in Effort to Create AR Apps of the Future with True AR SDK

Automotive augmented reality display maker WayRay is making a move to help developers get all those slick, futuristic AR functions we see in concept videos into the real cars of today.

News: Amazon Sumerian & 8th Wall Weave Web AR Experience for 'Spider-Man: Into the Spider-Verse' Movie

Sony Pictures has tapped the powers of augmented reality as provided by startup 8th Wall & the Amazon Sumerian development platform to help it promote the latest motion picture manifestation of Spider-Man.

Market Reality: Apple's Acquisition of Leap Motion Fails, While Snapchat & Magic Leap Make AR Fashionable

This week, inside sources divulged details of how Apple nearly acquired Leap Motion, twice. Otherwise, companies offering or working on augmented reality technology had more successes than failures to talk about.

News: Levi's Now Selling Exclusive Disney Denim Through Shoppable AR Lens on Snapchat

Snapchat continues to deepen its roster of clients adopting its Shoppable AR Lens, with clothing giant Levi's and Disney becoming the latest brands to try on the e-commerce platform for size.

News: Wingnut AR's Pest Control Is Unreleased, Mostly Unseen, but Undeniably One of Magic Leap One's Best Titles

Despite the relatively small size of Magic Leap's first annual L.E.A.P. conference, there was a lot to see and experience. Apparently missed by many was one of the best experiences I had at the event: Wingnut AR's unreleased Pest Control game.

News: MagiMask Is Probably Not the AR Headset You're Looking for, but Offers a Cute Trick for Mobile AR

So far, consumer augmented reality headsets haven't found mainstream success. That's primarily because no manufacturer has managed to hit the sweet spot between slim form factor, performance, and affordability.

News: The Sims Freeplay Adds Multiplayer Augmented Reality Mode via ARKit 2.0

Electronic Arts is inviting players of The Sims Freeplay and their friends to visit the homes of their Sims in augmented reality with a new AR mode that supports multiplayer and persistent content using ARKit 2.0.

News: Adobe Recruits Adidas to Create AR Retail Store Experience via Project Aero

At its annual MAX event kicking off on Monday in Los Angeles, Adobe gave the audience a new preview of its forthcoming Project Aero augmented reality authoring tool during the keynote presentation.

News: Young Developers Are the Future of AR — This 11-Year-Old Has Already Created 2 AR Apps

While most kids his age are busy playing Fortnite, 11-year-old Yumo Soerianto is developing augmented reality games. Kids like Soerianto are the future of the augmented reality field — they'll likely be coming into their own as professional developers right as AR technologies become lightweight and powerful enough to be contained in a pair of sunglasses.

Market Reality: Magic Leap Builds Content Arsenal, Unreal Engine Updates for Mobile AR, & AR Cloud Expands

If you're not impressed with the current crop of AR content, and you're worried this may put a damper on the industry's growth, these stories should give you cause for some optimism.

News: Video Demo from 6D.Ai Shows Why Occlusion Is the Next Big Thing for Mobile AR Experiences

If you aren't convinced that mobile augmented reality apps need occlusion (or you don't know what the word even means), you really need to watch the latest video from AR cloud startup 6D.ai.

News: 10 Amazon Prime Deals for Augmented Reality Lovers Who Missed Amazon Prime Day

It wasn't Christmas, but for Amazon Prime members, it was darn close: Amazon Prime Day, one of the biggest shopping days of the year, came and went earlier this week. Unfortunately, there weren't many Prime Day-specific deals to be had for augmented reality fans, but that doesn't mean AR-loving Amazon Prime members were completely left out.