We launched WonderHowTo in January 2008 with our own money, and later, with professional backing from General Catalyst. Given our backgrounds in television programming, motion graphics, and software development, early on we chose to pursue instructional topics we were most curious about. With an original taxonomy of 476 categories, sometimes we wandered pretty far off the reservation. But we always kept exploring. More recently, we have chosen to narrow our focus into fewer verticals we found genuinely intriguing, inherently dynamic (and not evergreen), and ripe for future innovation.
To create even greater focus and expertise, in early 2017 with approximately 12 million monthly uniques, we launched the WonderHowTo Network. Four new sibling verticals, covering not just How-Tos, but the latest news, reviews, rumors, and insider information on the areas we find the most interesting. We would love to hear your feedback. Help us make these verticals...wonderful.
Co-founder of WonderHowTo with Mike Goedecke. Majored in Latin at Harvard. Spent two gonzo years hunting stories for the National Enquirer. Enlightened by the tireless curiosity of the case study method at Harvard Business School. Before the era of massive fragmentation, he ran Fox Television and USA Network. "At WonderHowTo, our glorious burden is to explore those verticals we find...wonderful."
Co-founder of WonderHowTo with Stephen Chao. Has a passion for filmmaking — directing and shooting, to be specific. Received his MFA from USC film school. On the set whenever he gets the chance. Loves Art and Design, and had his own company for 20 years creating commercials, network branding, and short films.
Former Managing Editor of WonderHowTo. Now focused on Gadget Hacks as Editor in Chief. Hardcore Apple fan, but also loves Android. Has been writing his entire life, whether online content, screenplays, short stories, novellas, etc. Plays guitar, banjo, and piano but still learning. Loves word games like Scrabble and Words with Friends.
Contributing Writer, Gadget Hacks
A communications professional with more than 20 years of experience in a variety of fields, including technology, manufacturing, construction, and healthcare. Considers himself to be a gadget geek. Conned his way into playing bass for several bands. He's also a fantasy sports legend.