Market Reality: AR Investors & Influencers Respond to Apple's Big AR 'Meh'
The launch of the latest line of iPhones came and went without major revelations for advanced AR hardware other than the next iteration of processors and cameras.
Influencer Marketing Search Results
Market Reality: L'Oreal's Rochet Leads NR30's AR Influencers & Magic Leap Demonstrates Its Own Influence at L.E.A.P. Con
This week, Next Reality released the fifth and final set of profiles on the NR30 leaders in augmented reality, with this chapter focusing on the influencers in the industry.
How To: Learn How to Grow Your Instagram Following for Under $14
Celebrities and influencers learned how to leverage Instagram's platform to build their brands. While some effortlessly amassed a following, many had to do the legwork to reach a vast audience. Understanding their secrets will help you grow your own following.
News: YouTube Unleashes First AR Makeup Try-On Tool with Mac Cosmetics
While Modiface, YouCam, and others have been playing in the virtual make-up marketing pool for a while, here comes Google ready to splash down with a cannonball.
Instagram 101: How to Make Your Instagram Feed Look Like an Influencer's
This is probably one of the coolest Instagram hacks I've come across. I never knew that there could be an actual formula for creating the perfect feed, but the fact that someone thought of it is really awesome.
News: As FTC Cracks Down, Instagram Will Start Letting You Know Who's Getting Paid to Post
Get ready IG influencers, the Instagram promotional world as you know it is about to change. Instagram is one of the top places for influencers to make money with product promotion. So, of course, it is to be expected that these IG dominators would run into their fair share of disasters. Especially since over 90% of celebrities and influencers on Instagram don't follow FTC guidelines.
News: 10 Ways Mobile AR Filters Are Making Consumer AR of the Future a Mainstream Reality, Today
Despite the fact that over 600,000 Snap Lens filters have been created since Lens Studio debuted in 2017, and Facebook is reporting that more than a billion users have interacted with its Spark AR filters across Facebook properties, social augmented reality filters get a bad rap in the AR industry.
NR30: The Augmented Reality Influencers of 2018
Influencers of augmented reality demonstrate expertise in their fields and outline a strong vision for the future that they evangelize to others. They help define the direction of the industry and identify others who foster and create innovation in the field.
Online Dating Moves to Reality: 'Bumble' App Opens Dating Lounge in NYC
Single and living in NYC? Forget bars, the female-empowered dating app, Bumble, has just opened a place where you can meet up with your online lovers.
News: Fashion Startup Kollectin Lets You Try on Earrings & Necklaces from Indie Designers in AR, with Just a Swipe to Buy
The natural marriage between fashion and augmented reality is charging onward, but not just from the major brands we already know about.
How To: Zuitte Offers 50+ Must-Have Tools for Entrepreneurs
The life of a busy entrepreneur isn't easy. In addition to coming up with original business ideas and marketing strategies, you also need to be continually thinking about investors, overhead, the competition, and expanding your customer base — often with a limited budget.
News: This IG Account Will Expose Your Staged Camping Pictures
Don't even think about posting a fake camping picture to Instagram because this account is committed to calling you out. The account entitled @youdidnotsleepthere is exposing fake pictures posted by travel bloggers to its over 36,000 followers.
Instagram 101: How Not to Get Busted by the FTC
It looks like all the unregulated fun and games we were having promoting products on Instagram is about to get, well ... regulated. According to a new report by Mediakix, 93% of celebrities on Instagram are not in compliance with the Federal Trade Commission when it comes to posting paid content.
Market Reality: Sketchfab Opens AR Content Store, Amazon Pushes Fitness Gear with AR & DAQRI Capitalizes on AR Training
While it may seem to some like investors are just throwing their money at augmented reality companies simply because the tech is heavily hyped, these money managers do actually want to see a return on their investments.
Vacationing for the 'Gram: How Instagram Is Changing Hotels & Restaurants
I noticed the neon yellow sign at the new location of Pho Bar in Chinatown right away. The sweeping cursive yellow letters spell out "Crazy Rich Broth"; the same phrase printed on the back of servers' shirts. It's the kind of minimalist but colorful design feature that is especially popular on Instagram at the moment — shots of patrons in front of a glowing sign.
Fyre Starters: Meet the 15 Stars Whose (Undisclosed) #Spon Brought the FTC's Wrath on Instagram
Now that Fyre Festival co-founder Billy McFarland is charged with fraud, this is the perfect time to list off those top 15 influencers who promoted tickets to the disastrous event to their loyal followers, right?
News: Google Lens Delivers AR Try-On for L'Oreal's Garnier Products at Walmart
Sure, it's the giving season, but sometimes you've just got to treat yourself to some cosmetics. If you're shopping at Walmart, L'Oreal just made that a shade easier when shopping for Garnier hair color products with an assist from Google Lens and the Modiface AR platform.
News: Magic Leap Used to Bring AR to H&M & Star Wars Fashion Collaboration in Tokyo Developed by Warpin Media
There may be questions from some about the future of Magic Leap, but in Japan, The Force is with the augmented reality startup.
News: Disney's 'Maleficent' Brings Its Magic to YouTube with Augmented Reality Make-Up Experience
Dark mode themes for mobile apps are all the rage these days, but YouTube is taking that a bit literally with its latest augmented reality experience.
News: Children's Book Classic Peter Rabbit & Other Tales Come to AR via iOS App
The landscape for mobile augmented reality apps is still mostly filled with utility and gaming apps, but a new entrant into the space is looking to pull children into the mix.
NR50: Welcome to Next Reality's 50 People to Watch in Augmented & Mixed Reality
Those of us that work with or around augmented and mixed reality have seen a powerful shift in the last year as the popularity and interest have grown in the field. With Microsoft's HoloLens release, the popularity of Pokémon GO, and the constant rumor mill known as Magic Leap, the terms augmented reality and mixed reality have started to become a part of the modern vernacular more and more each passing day.
Market Reality: Apple, Snapchat, Magic Leap, & Unity Demonstrate Why They Make Up Top 4 of the NR30
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
Market Reality: Facebook Seeks AR Talent, Snapchat Diversifies Its AR Content, & Magic Leap Scores More Telecom Funding
As much funding as Magic Leap has secured, another round of funding will still catch headlines. However, the latest funding solidifies the company's strategy for succeeding in the consumer segment of AR.
News: 'Atlanta' Actor Lakeith Stanfield Walks an Augmented Reality Tightrope for New York Times Magazine
The New York Times has made a habit of publishing augmented reality stories throughout 2018, and now the media giant's magazine is getting into the act, too.
News: New York Times Lets You Visit Statue of Liberty's Torch Without Trip to NYC via Augmented Reality
While a new museum to house the original torch of the Statue of Liberty is under construction on Liberty Island and scheduled to open in May 2019, New York Times readers can now view the sculpture in their own space through augmented reality.
News: Apple's Updated Clips App Lets You Put Yourself Inside the World of The Incredibles 2
One of Apple's most touted (but seldom seen on social media) apps, Clips, got an update on Wednesday.
News: HoloLens Update Brings Display Mirroring & Quick Actions Menu for Routine Tasks
Microsoft has informed HoloLens users that the company will begin rolling out a mandatory update for HoloLens as part of its Windows 10 October 2018 release that brings a number of new features and quality-of-life improvements to the headset.
News: Niantic Levels the Pokémon GO Playing Field Between iPhone & Android with ARCore Support
Players of Pokémon GO on Android now have a reason to turn on AR mode with the release of AR+ support via ARCore.
Instagram 101: Stop Users from Replying to Your Stories
I have nightmares about trying to reply to hundreds of strangers on social media. To prevent the overwhelming feeling of having to small talk with people I don't know, I'm now aiming for more control over the ways that people can contact me. One way is to stop users from hitting me up on Instagram Stories.
How To: Sell stuff at a flea market
Selling stuff at the local flea market sounds easy enough, but it isn't anything like having a yard sale. There's a lot more to it that just getting rid of your junk, and the biggest things are being licensed and having a sales tax number. Flea market vendor may not be your first career choice but, like many, you may find it’s a lucrative full-time job or a profitable and fun sideline.
Market Reality: AR Goes to Court as Meta Infringement Case Unfolds & Epic Games Takes on Nreal for Trademark
Reading the augmented reality news lately has felt a bit like reading a John Grisham novel, as the business side of things has dripped with legal drama.
How To: Invest in a bear market
Don't hide in a cave when the market is down. Find stocks that will pay off when the bull makes its return.
News: Artemis Smart Mirror Shows Off AR Vanity for Coty's Wella Professionals Salons
If you salivate at the idea of waking up to the Jarvis-powered smart window from the opening minutes of Marvel's Iron Man, then connected home appliance maker CareOS is here to make your playboy billionaire philanthropist dreams come true.
News: Hit Musical.ly Live Show Gives Teen Girls a Platform to Create
Who would have thought that musical.ly would be the first social media app with a highly successful original show?
Market Reality: Outlook for Augmented & Mixed Reality Remains Favorable
With many of the companies working in augmented and mixed reality focused on the Augmented World Expo, the finance side of the industry has been relatively quiet.
NR50: The Influencers to Watch in Augmented & Mixed Reality
When building anything of a social nature, be it a local roller derby or softball team, a club dance night for chiptune, or building new technology markets, the community around those ideas are an important factor in helping these things not only come into existence but to grow into something that enlightens everyone involved. The community around an idea can actually make or break these new ventures — and this applies to augmented and mixed reality as well.
How To: Use Google's Android Market on an HTC Droid Incredible
The Google Android Market offers you thousands of free and for purchase applications to download to the HTC Droid Incredible cell phone. In this video, Verizon Wireless shows you how to navigate the Android Marketplace and download the newest and coolest Android apps.
How To: Try the stock market without investing money
This is an interesting way to "play" the stock market without really playing it. Basically, it's a hypothetical way to learn a little bit before you start investing. Use Google finance.
How To: Strategically buy stocks in a bear market
In this video we learn how to strategically buy stocks in a bear market. In the last bear market, we were able to buy high quality stocks for a great price. These are great times for value investors to purchase cheap stocks and see their share prices go up as the economy becomes better. You also want the company to rise and become more popular so you are getting more of a return after the stocks that you have bough in the first place. When you do this, you can reinvest after this and get a lo...
News: User-Created Facebook & Instagram Face Filters Lead to Ban on 'Plastic Surgery' Effects
Facebook recently hit a snag in its quest to take augmented reality face effects to its millions of users.
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