Anyone who has been within a block of any wireless brick and mortar store or tech conference in the last couple of years has no doubt seen banners, posters, and videos promoting 5G high-speed wireless services on the way.
The worlds of augmented reality and virtual reality are closely linked in many ways. That means it's smart for AR insiders to keep a close on new developments in VR. If you have been paying attention, you know that Oculus CTO John Carmack is one one of the most important thinkers in the VR space.
The next frontier for AR hardware is the consumer headset, and tech companies of varying size and tenure are working hard to strike the right mix between comfort, cool factor, and cost. How these companies handle the hype and flow of information vary wildly.
When it comes to the business of augmented reality, companies that aren't already introducing new products or apps are focused on producing the AR technology of the future. But in the realm of real products and apps, Magic Leap continues to show off what its headset can do, this time via a new app that transports users to the ocean's depths.
A week after the L.E.A.P. Conference, our cup of Magic Leap news continues to floweth over, with the company's content chief giving us some insight into the company's strategy, and Twilio sharing what its virtual chat app looks like.
We may have to wait a few years before they arrive, but reports of Apple's headset taking shape in Cupertino gives the tech world hope that its white knight for consumer AR is on its way.
The march to the mainstreaming of augmented reality can sometimes seem slow, but this week things picked up in earnest.
There's already some fierce competition between Snap and Facebook in the AR space, but it's about to heat up even more, with Snap snatching up a 3D mapping startup that could add some new AR capabilities to its arsenal.
Over the past two years, the tech industry has formed a series of symbiotic relationships that are now converging in the augmented reality space. This week, we took a look at these interrelated technologies and how they are shaping the future of AR.
With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions.
In years past, the Consumer Electronics Show (CES) mostly dabbled in the future as far as the long-term vision for augmented reality was concerned. This year, however, objects in the future are much closer than they appear.
It would be difficult to discuss the business of augmented reality without acknowledging the annual tech meat market of CES.
Now that the Magic Leap One is out in the real world, the mystery behind the company lies not in whether it will actually ship a product, but when it will ship a consumer product. Or, does CEO Rony Abovitz steer the company in a different direction first?
When filtered through the prism of the top stories of the year, the business of augmented reality 2019 was defined as much by epic failures of AR startups as it was by the promising developments that propelled the industry forward into 2020.
As Microsoft continues to bask in the glow of its HoloLens 2 unveiling and begins ramping up the hype to launch, Nreal and Vuzix are carving out their own niches in the AR hardware landscape.
Brands are increasingly adopting augmented reality to promote their products and services, and they have multiple paths for bringing AR experience to their audiences.
As a company, Facebook is not shy about talking up its AR smartglasses plans. The latest missive comes from two executives in charge of developing AR software and hardware.
Find and download new apps to a myTouch 4G with the Android Market! This clip will teach you how. Whether you're the proud owner of a T-Mobile myTouch 4G Google Android smartphone or are merely toying with the idea of picking one up sometime in the near future, you're sure to be well served by this brief, official video tutorial from the folks at T-Mobile. For complete instructions, watch the video!
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
With many of the companies working in augmented and mixed reality focused on the Augmented World Expo, the finance side of the industry has been relatively quiet.
Forex— what is it? Any investor could tell you a complicated description of what Forex is, but the basics of the FX currency markets is— an over-the-counter financial market for trading currencies. The foreign currency exchange market has no central exchanges like the stock market and little regulatory oversight. With this beginner’s guide, learn the trading basics.
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
This week, saw two companies leaning on AR to prop up their financial futures. On one hand, Apple made quite a bit of AR-related news ahead of its quarterly earnings report next week. On the other hand, Vuzix launched a pre-order program for its Blade smartglasses and closed the largest financing deal in the company's history to fuel its ongoing headset production.
Snapchat is mostly credited as the first AR social network, and, like most social media companies, its revenue model is nested largely within advertising. As such, the company now has a new avenue for branded content.
Netflix releases monthly reports on major ISPs relating to how well their service works on each provider. The purpose is to educate the public on their choice of service provider, but since many of us hardly have any choice at all when is comes to an ISP, it backhandedly works to shame them (if they're even capable of feeling shame under all those millions of dollars).
Smartglasses are the future of augmented reality, and Samsung is betting on waveguide maker DigiLens to emerge as a leader in the growing AR wearable industry.
Hey beauties,it's summer time..we need to take extra care of our skin in summer.You must have all noticed skin problems in summer due to the hot-warm weather and the easy,simple and effective formula is to use toners in summer.In market their are so many toners are available but it's always better to use natural products for skin,and nothing can beat the Mint toner.so today I am sharing with you how to make mint toner at home
The Microsoft HoloLens has a fairly passionate, yet relatively small group of users pushing the developer-centric device forward, mostly spreading the word about the device through word of mouth and meetups. But this weekend, during the annual NBA All-Star festivities, we got a look at how Microsoft may be planning to market the device if it ever goes truly mainstream.
Some of the leading big tech companies are still working in the lab on actual products, but at least some of their leadership did have some thoughts to share on the future direction of the technology this week.
Innovation Congress starts tomorrow, but its creator, Jason Keath, spoke to Next Reality today about the future of augmented reality.
This week's Brief Reality is led by a pair of stories with an eye to the future of the augmented reality industry, first in terms of standards for the industry, then with regards to its future applications in the automotive realm. Finally, one company looks to boost its future sales with an executive hire.
While the numbers may not always seem to agree, the message remains the same: augmented reality is a growth segment. This week's edition of Market Reality starts with two new reports outlining the expected good fortunes for the industry and concludes with an example of a company capitalizing on their own growth.
After 12 years Starcraft 2 is finally here to blow your mind. If you're looking for help with the game, you've come to the right place. We have tons of videos about how to do just about everything in the game. We have strategies for winning campaign and multiplayer games. We have guides to using the immensely powerful level editor. We'll even teach you how to build a Terran Barracks out of Legos. This video will show you how to beat mission 15: Echoes of the Future in the single-player campai...
We may or may not see Apple's long-awaited take on AR smartglasses this year, but the company is more than getting its practice swings in with its current wearables business, which hit record revenue in 2019 according to financial results released this week.
While the long awaited HoloLens sequel is scheduled to arrive later this year, Apple may force Microsoft to share the AR wearables spotlight, if reports of the company's first entry into smartglasses territory end up coming to fruition.
The hype around augmented reality has risen to a fever pitch over the past two years, and if this week's selection of business news stories are any indication, the din is about to get down right deafening.
All of the the tech industry giants, including Apple, Facebook, and Google, are working on new smartglasses and/or AR headsets, but this week, Google took a major step forward with gesture recognition technology that could make its way into AR wearables, posing a threat to Leap Motion and its hand-tracking controllers.
Transparent display maker Lumus has reached a deal to license its augmented reality optical engine models to Quanta Computers for mass production of displays for consumer smartglasses.
Every Friday, Next Reality reviews the latest headlines from the financial side of augmented and mixed reality. This Market Reality column covers funding announcements, mergers and acquisitions, market analysis, and the like. This week's column is led by two companies cashing in on visual inputs.
In December of last year, UK-based Zappar successfully raise $84,356 for their ZapBox mixed reality headset—over $50,000 more than their goal. Well, they just blew that sum out of the water when they announced this morning that they've closed a Series A round of funding with $3.75 million.
