It looks like Snap's foray into augmented reality billboards last year was successful, as the company has returned with two more outdoor advertisements for its Snap Originals series.
As excitement looms for Apple's annual parade of pomp and circumstance for its latest lineup of iPhones, some hidden hints in an internal build of iOS 13 has Apple enthusiasts salivating for what Cupertino is testing in the AR wearables realm.
If the name Leroy Jenkins elicits a reaction from you, then you are old enough to remember the iconic title World of Warcraft from its heydey (whether or not you actually played the massively multiplayer online role-playing game).
Augmented reality has taken the advertising industry by storm, but the technology has a steep learning curve. Luckily for advertisers, Unity is here to flatten the curve a bit.
Just when we thought the AT&T partnership with Magic Leap wouldn't really take off until the latter launched a true consumer edition of the Magic Leap One, the dynamic duo jumped into action this week to offer the current generation headset to customers.
All Galaxy S8 models apparently weren't created equal. According to numerous user reports, it appears that Snapdragon-powered Galaxy S8 variants are using an older flash storage standard than what Samsung was originally advertising.
A market research report, posted on February 27, 2017, forecasts that the image recognition market will grow to nearly $40 billion worldwide by 2021. The market, which includes augmented reality applications, hardware, and technology, generated an estimated $15.95 billion in 2016. The report estimates the market to grow by a compound annual growth rate of 19.5% over the next five years.
Earlier this month, John Oliver spent a segment on Last Week Tonight explaining native advertising, a practice followed by many online media outlets such as BuzzFeed, The New York Times, and VICE, which combines editorial content along with sponsored advertisements.
Forgot the passwords to your email or your other favorite websites? If you typically store your passwords in Internet Explorer (IE9 or other versions) it can be tricky to get your passwords back -- but this tutorial makes it really easy!
Find and download new apps to a myTouch 4G with the Android Market! This clip will teach you how. Whether you're the proud owner of a T-Mobile myTouch 4G Google Android smartphone or are merely toying with the idea of picking one up sometime in the near future, you're sure to be well served by this brief, official video tutorial from the folks at T-Mobile. For complete instructions, watch the video!
As you might guess, one of the domains in which Microsoft Excel really excels is finance math. Brush up on the stuff for your next or current job with this how-to. In this tutorial from everyone's favorite digital spreadsheet guru, YouTube's ExcelIsFun, the 49th installment in his "Excel Finance Class" series of free video lessons, you'll learn how to calculate yield to market and effective annual yield from a bond price.
The foreign exchange, or forex, market is a relatively safe place to invest money, but like with any investment research and understanding indicators are key to making profits. Watch this video to learn how to use forex trading spreads to read the market and make sound investments.
Check out this instructional real estate video that demonstrates how to sell your home or real estate fast in a slow market. Get every real estate agent in town to show your property first without paying full commissions. This is what most realtors don't want you to know! Sell your home fast in this real estate video presentation.
The Gopher Haul crew teaches you the 6 deadly marketing mistakes a lawn care operator must try to avoid at all costs.
In this episode of Gopher Haul you'll learn some marketing ideas for lawn care operators - tips which include: how to get referrals and how to take advantage of the current real estate market to make more money with lawn care.
"Buy low and sell high" is great advice, but how do you accomplish it? While the stock market can be unpredictable, it's not a complete enigma. There are patterns to watch for that can make you a successful trader.
We all know how volatile the stock market is, especially during times of crisis. That does not mean that the market is impossible to gauge, however. Day traders are trained to read charts in order to recognize market trends and price patterns, giving them the insight they need to make their trades as profitable as possible.
Usually, flying into unknown territory would mean riding into the "danger zone", but Paramount and Snapchat are taking the trip anyway with one of Summer 2020's most anticipated movie sequels.
After leaning on augmented reality for its outdoor advertising, HBO has called on augmented reality again via Snapchat to promote its Watchmen series.
It appears that the Project Aero 3D content development tool isn't the only augmented reality project that Adobe has in the works.
Stumbling upon a specifically tailored advertisement on your iPhone can be a bit disconcerting. But that's what happens when you let advertisers track your data. Some of you may appreciate more relevant ads in apps, but the rest of you might consider it a straight-up privacy invasion.
Snapchat continues to deepen its roster of clients adopting its Shoppable AR Lens, with clothing giant Levi's and Disney becoming the latest brands to try on the e-commerce platform for size.
Already one of the leaders in augmented reality for cosmetics, L'Oréal is extending the reach of its ModiFace virtual try-on platform through a partnership with Facebook.
After pouring out $10 million for 60 seconds of Super Bowl advertising time, Doritos and Mountain Dew continued their Sunday marketing binge on Snapchat.
Market boxes are an integral part of the player experience in Animal Crossing: Pocket Camp, but using them effectively can be a tricky task. The item-trading tool between human friends is the locale for both junk and diamond-in-the-rough deals, and it can greatly increase the number of bells you earn if you play your cards right.
Russian phone customizer Caviar — you might have heard of the blinged-out iPhone 6s Pokemon GO phone they released a few months back — is taking on international relations with their newest product.
Verizon has long been king in the wireless provider market, but recently it has had to step up its game in the data department. A limited data plan — with supposedly superior service — was no longer cutting it for customers. Many of whom left to take up the sweet, sweet offers of competitors like Sprint and T-Mobile. This past fiscal year, Verizon had a net loss of customers in the first quarter. Something that has never happened to them before.
Every Friday, Next Reality reviews the latest headlines from the financial side of augmented and mixed reality. This Market Reality column covers funding announcements, mergers and acquisitions, market analysis, and the like. This week's column is led by two companies cashing in on visual inputs.
China just confirmed a sixth avian flu outbreak since October. On Tuesday, the Ministry of Agriculture stated that there had been another instance of bird flu in the Hubei province, of the H5N6 influenza virus. The outbreak occurred in the city of Daye, which is home to some 900,000 people, but hasn't been linked to human infections yet.
The highly anticipated VR headset hasn't been on the market long, but there's an issue that has some consumers, and even government officials, concerned about the Oculus Rift. You probably guessed the issue surrounds privacy and the extensive, not-so-secret way that it's collecting your personal data. The privacy concerns came about as various customers and media outlets took notice of the rather lengthy Terms and Services that pop up once you strap yourself into the Rift headset.
Apps sure do run great on Android tablets! If you caught that little whiff of sarcasm, you probably already figured out I was lying. There is a definite lack of good, high-quality apps specifically made for Android tablets. If you've ever tried Facebook or Twitter on a tablet, you know exactly what I mean.
Unwanted advertising is everywhere. Annoying pop-up ads, overly loud late night commercials, spam...it never ends. And before spam, there was junk mail. Junk mail is even worse because unlike TV commercials and internet ads, it's physical. You can't just delete or ignore it—and it's an awful waste of paper. So what can you do about it?
Yesterday, Bryan Clark pointed out a new option on Verizon's privacy settings that gives new customers 30 days to opt out of a data sharing program that gives advertisers information on basically everything you're doing on your new iPhone (or any other smartphone).
Google is the biggest and best search engine on Earth, and if you are a webmaster and want your website to be a big success it would really behoove you to know as much about how it works as possible. The Google Webmasters series of videos and website were created to teach webmasters, SEO professionals, and others how Google works by answering their questions and giving them insights into how they can best integrate and utilize Google's functionality to improve their business. This video will ...
MocoSpace is a relatively young social networking site, primarily designed for people who have mobile phones or smartphones. Make sure you can stay connected to all your prospective customers and clients by using the advertising tools and opportunities that MocoSpace offers!
For the indie film maker, Hollywood graphic artist, or anyone who just likes playing around in Adobe Photoshop, this tutorial shows you how to start with a template and use it to create your own custom movie poster. Use it to advertise anything, not just movies!
For those of you that still have to defrost your freezer, either because you have an older one or because the frost-free mechanism does not work as well as advertised, there is something you can do to make the whole thing a little easier in the future. Unfortunately, before you can use this trick, you have to make sure that your freezer is already defrosted. Just remember that, as you are doing this, that it will not be as bad next time you have to do it.
In his famous 1996 "Content is King" essay, Bill Gates predicted that content is where tech companies will make money on the Internet. The adage clearly holds true in the current phase of augmented reality experience.
While the long-awaited HoloLens 2 officially arrived this week, details leaked about another, arguably longer-awaited AR headset, the fabled wearable from Apple, and a previously undisclosed partner assisting the Cupertino-based company with the hardware.
While Jack Daniel's is one of the most iconic brands in the liquor business, when it comes to augmented reality marketing, it's joining a long list of others telling a very familiar story in the growing marketing medium.
