Celebrities and influencers learned how to leverage Instagram's platform to build their brands. While some effortlessly amassed a following, many had to do the legwork to reach a vast audience. Understanding their secrets will help you grow your own following.
Decades ago, Japan rocked the automobile industry with its revolutionary manufacturing and car quality, but today that title seems to be moving over to Elon Musk's electric car company Tesla. Nevertheless, Japan isn't done innovating mass-produced hardware.
While Jack Daniel's is one of the most iconic brands in the liquor business, when it comes to augmented reality marketing, it's joining a long list of others telling a very familiar story in the growing marketing medium.
Moviegoers who arrive at the theater early are no longer a captive audience for the ads, trivia, and miscellaneous content that precede the movie trailers than run before the feature presentation, as the ubiquity of the smartphone has become the preferred distraction for early birds at the theater.
Scary movies seem to be a natural fit for augmented reality experiences, with the latest example coming from the Insidious film franchise.
Finding the perfect lip color can be a difficult task, to say the least. Thankfully, we're living in a world with augmented reality, where it's possible to try on lipstick from different brands at home.
What companies do you think have a unique and compelling take on social media? Wendy's is certainly confident, to say the least. But Lufthansa Airlines is taking a different approach than most — and it seems to be working — as they give passengers a look behind the scenes through Snapchat Stories.
There have been seven more people sickened from four states since the I.M. SoyNut Butter E. coli outbreak was announced earlier this month. The Centers for Disease Control and Prevention and Washington Department of Health have confirmed the I.M. Healthy SoyNut Butter was the cause of the outbreak in an update today.
Snapchat has already found a compelling way to create advertisements in augmented reality with their branded filters, but they continue to experiment with new ways to monetize the bridging of the real and digital worlds. Their latest idea, which requires users to "snap" an image to unlock content, could succeed where QR codes haven't.
So you just got back from the local Verizon Wireless outlet with a brand new Droid Bionic Android smartphone from Motorola and you want to figure out how to go through the wizard at the start. Setting up the smartphone for the first time can be a bit confusing, but this guide from Motorola should help.
Replacing a thermostat on a car or truck can be a taunting task. Let this guide be your repair manual as you are walked through the process of clearing the radiator hoses, adjusting clamps, sanding off grit, and more. Soon your Ford will have a brand new thermostat installed and you will have avoided expensive autoshop bills.
This three tiered tire cake is a perfect Groom's cake for a man who loves cars! For this cake, you will need Fondx brand fondant in jet black, rolled fondant stabilizer, powdered sugar, a rolling pin, a pizza cutter, cooking scissors and a tire mold.
Installing a new faucet in your kitchen or bathoom can be an easy DIY task if you follow this clear how-to. This is a great skill to know as it's only a matter of time before you're going to want, or need, to replace a faucet.
Learn how to unbox and set up a brand-new BlackBerry Storm 2 smartphone with this video guide, which covers, among other things, inserting the SIM card and charging the batter. This clip will show you how it's done. Whether you're the proud owner of a BlackBerry smartphone or are merely considering picking one up, you're sure to be well served by this video guide. For detailed information, including step-by-step instructions, take a look.
Swype is a brand new way to send text messages and e-mails from your cell phone. In this clip, learn how to use this new tool to send the world's fastest messages. With Swype, your fingers will never leave the keypad so you can type in half the time. Check out this tutorial for some helpful tips you can use to Swype on your Android phone.
You can make inexpensive vodka taste as smooth as a top-shelf brand with a few easy maneuvers. Instead of splurging on pricey Grey Goose or Ketel One, grab a cheap vodka from the liquor store, a water filter pitcher with a charcoal filtration system (like Brita), and a mesh collander. Now you can mix up a deliciously fancy martini for a fraction of the price. Na zdarovye!
In this Video Games video tutorial you will learn how to determine what is the brand of your Xbox 360 drive. This is a very easy and simple process. There are four brands of drives in the Xbox 360. They are Hitachi, Samsung, BenQ and LiteOn. For this you need to take the face plate off and check the hole under the DVD bezel. If you see a red wire, it's a Samsung drive. If you see a piece of black plastic, it is a Hitachi drive. A gray wire indicates a BenQ drive and if it's a LiteOn drive, yo...
Which frozen burgers are the best to serve for Dad? In this episode of Freezer Burns you will get the lowdown on all the brands of frozen patties. There's nothing tastier than a fresh burger, but frozen ones are often more convenient and last longer. In this video, compare three of the most popular brands so that you can make the tastiest, juiciest and healthiest choice for your papa. All three burgers are put through the Dad Test so you can be sure you pick the right one.
How to pick the right RAM for your computer
Changing positions on a surfboard is one of the hardest things to learn how to do. Get expert advice on surfing techniques in this video lesson. Take action: use proper foot position, shuffle feet to make minor adjustments, and remember that sweet spots are different for every individual. Mike Jones, the instructor of this how-to video, has been surfing since he was only six years old. He was lucky enough to surf the pro tour for a few years before starting his own surf shop and clothing bran...
Fallout New Vegas is not only filled with unique enemies and amazing locations, but also unique weaponary, some powerful, some just for show, spread all around the Mojave Wasteland! One is a sniper rifle called the Gobi Campaign Scout Rifle! In this video you'll get a walkthrough of how to find the unique sniper rifle!
These days, faucets are incredibly easy to install (removing old faucets is the hard part). And if you have a Delta brand single handle kitchen faucet with DIAMOND seal technology, this video will show you the steps to installing it. This is also very similar to other brands of single-handle faucets. This video from Lowe's and Delta will help you with your installation. You'll need a screwdriver, adjustable wrench and allen wrench.
Any successful blogger and business brand will tell you that social media is really the only PR you need these days. Whether you're tackling Facebook, MySpace, Twitter, or planning a takeover of YouTube, getting your product name out there - even if it's just your own name because you run a blog - is the number one absolute, most importan thing you can do to sell your brand.
This video tutorial belongs to the Beauty & Style category which is going to show you how to wear a wrist watch. These days not many people wear watches. They find out time with their cell phones. If you want to improve your image, wearing a watch will help. If you are going for a job interview or on a date, you should wear a watch. Because watches co-relate to responsibility and hence project a better picture of yourself. A solid stainless steel watch is universal and matches with formal as ...
They may not come in sparkly, 24K packages like department store brands, but drugstore beauty goodies can often perform just as beautifully for a fraction of the price. You just have to know which particular drugstore products work.
This link shows a talk with Chase Voelker from fusion who gave detailed information about how to select the right sheet for our bed. He describes about the selection of sheets based on the thread count, tensile strength and fabric hand etc. He had described about these concepts and had illustrated some approved brands of bed sheets. Suphima supreme luxury, Beech etc. are the example of branded sheets. Depending on how we like to sleep we can select sheets of different thread count (400 to 500...
YOUTUBE A gentleman describes how to convert your flat screen TV into a piece of art. Using his Sanyo flat screen hanging on the wall, he demonstrates how entering a DVD into the built-in DVD player using a Detour brand DVD can improve the overall look of the room. The DVD plays the program "Wall Flowers", a high quality image without sound, that constantly changes in patterns and images. He then closes by showing how the TV images can add to the decor of a room. After watching this video, yo...
A PDF Portfolio is a bundled collection of content compressed into one PDF file. Watch this 5 minute overview and learn how you can bundle documents, e-mail, drawings, flash presentations and even video into one sleek package that can be used for presentations or project management for your organization. Your portfolio can include introductory text and sets of data that can be sorted geographically by being linked to clickable maps. Not only can the entire portfolio be branded with your logo ...
When cleaning your oven, you'll want to take your oven door off its hinges first to give you more room to maneuver. Plus, take the door off makes it easier to clean the door itself, especially the glass areas. The following video from Nathan Cox talks about how easy it is to remove an oven door off, and it's very similar from brand to brand.
Getting up on a surfboard takes great skill and balance. Get expert advice on surfing techniques in this video tutorial. Take action: find your individual sweet spot, do a one motion pop up, and put feet on board correctly. Mike Jones, the instructor in this how-to video, has been surfing since he was only six years old. He was lucky enough to surf the pro tour for a few years before starting his own surf shop and clothing brand, As-hi-as-I-aM International. The brand now has shops in Tahiti,...
Surfing is a great aerobic hobby to take up. Get expert advice on surfing apparel and gear in this video tutorial. Take action: use proper equipment, find a location, always bring a partner, and consult local surf shops. Mike Jones, the instructor in this how-to video from Live Strong, has been surfing since he was only six years old. He was lucky enough to surf the pro tour for a few years before starting his own surf shop and clothing brand, As-hi-as-I-aM International. The brand now has sh...
The 15-year-old star of the 1980s-inspired hit series Stranger Things, Millie Bobby Brown, may have (spoiler alert) lost all her powers as the character "Eleven," but in the real world, she still has augmented reality in her arsenal.
Fast-food chain Jack in the Box has decided to put an augmented reality twist on the traditional sweepstakes promotion by employing the immersive powers of Snapchat.
Free beer and AR? What could be better? Amstel, a Dutch beer brand, has launched an innovative sampling campaign using an AR app called "Snatch." Snatch is a treasure hunt gaming app, and if you win the game, your prize is 10,000 free pints of Amstel beer, redeemable at Mitchell & Butler pubs.
Well, we have some potentially good news for those wanting to experience Magic Leap. The ultra-secretive company seems to be planning a big year in 2017.
When it comes to the athletic footwear retail game, it's just not enough to just sell shoes anymore.
Now that some of the best-known beauty brands are leveraging augmented reality to market and sell products, the rest of the market is beginning to catch up — fast. The latest competitor to add AR to its arsenal is direct sales makeup company Younique.
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
After pouring out $10 million for 60 seconds of Super Bowl advertising time, Doritos and Mountain Dew continued their Sunday marketing binge on Snapchat.
How do you know if the Beats By Dre Studio headphones that you are about to buy online are genuine? Always ask the seller to use the youVerify app before you buy. Smarter Selling, Safer Shopping.