News: Shopify Rings Up AR Shopping for the Web via AR Quick Look on ARKit 2.0
Online shopping giant Shopify literally cannot wait for ARKit 2.0 to arrive via iOS 12 this fall to implement its latest augmented reality feature.
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News: Coors & KFC Court Consumers for Memorial Day Weekend via Snapchat AR
Many Americans will celebrate the start of the summer this Memorial Day weekend with backyard cookouts, and two brands hope to solidify their invites to those parties through augmented reality experiences in Snapchat.
News: In Time for Star Wars Day, Best Buy Slashes Price on Refurbed Lenovo 'Jedi Challenges' AR Headsets
If $200 was too much for you to get in on some Star Wars augmented reality action, Best Buy is now selling refurbished Star Wars Jedi Challenges sets for $79.99 and new ones for $99.99.
News: Verizon's Envrmnt Team Opens Early Access to AR Design Easy App Creation Tool
The augmented reality and VR arm of Verizon, Envrmnt, wants to make it really easy for anyone to create AR apps.
News: Amazon Pushes Athletic Wear in Augmented Reality with Mo-Capped Fitness Models
Apparently, Amazon's new year's resolution is to bulk up its fitness fashion sales by pumping up its augmented reality muscles.
News: Realmax Claims Crown of Widest Field of View for an AR Headset at CES
Shanghai-based Realmax is introducing the crowds at CES to the Realmax Qian, an augmented reality headset capable of a field of view (FoV) that topples anything available on the market today.
Apple AR: Wipe Your Room Clean & Fill It with New Furniture in Pottery Barn's New AR App
With the advent of ARKit, apps that can place virtual furniture in a real room have become nearly a universal practice for furniture retailers, with Pottery Barn being the latest to join the fray.
News: Kay Jewelers Adds Some Bling to Snapchat via Try-on Lens
Rabbit ears and dog noses are fun and all, but Kay Jewelers is here to class up Snapchat.
Market Reality: Perfect Corp. & EchoPixel Close Series A Rounds on Interactive Apps
Investors are ready to throw their money at augmented and virtual use cases that demonstrate a business purpose and a return on investment.
Market Reality: Businesses Invest in the Expansion of AR Services & Content Creation
As augmented reality gains popularity, the demand for delivering related services and generating content increases. This is demonstrated by a pair of investments from the past week, one in the expansion of a technology lab and another in the form of seed funding for a content studio.
News: With Frenzy, You'll Online Shop Like You Never Have Before
With the massive popularity of online clothing brands like Missguided and Fashion Nova, it seems that shopping in-store is a thing of the past. I admit that I love browsing from the comfort of my own bed, but there's something to be said for actually going to a store, speaking to people with similar tastes and penchants for shopping. Fortunately, with Frenzy — Shopify's new app for iOS — you get all of the convenience of online shopping, plus the opportunity to interact with other users in pe...
News: After Error 53 Disaster, Apple Is Making It Much Easier to Fix Touch ID
Replacing your iPhone fingerprint sensor has been one of Apple's most cruel tortures. It's a slow and painful process made worse last year when Error 53 messages started appearing on the phones of users who had tried to repair their sensors outside of Apple. The error rendered the phones essentially useless. Since then, Apple has provided fixes but is now finally making it much easier to replace your iPhone fingerprint sensor with the releasing of "Horizon Machines" to official repair locations.
News: New App Won't Let Your Money Go to Companies You Disagree With
We're all passionate about something. Maybe it's the environment. Stopping poverty. Finding the best taco joint ... Whatever your cause, the last thing we want is to support companies whose practices go against what we believe. After all, you can't trust someone who doesn't like tacos. So it can be difficult to know which companies to avoid; there are just too many doing too many shady things to keep track of. Until ...
News: Samsung Anticipates Strongest Profits in Years Despite Note7 Debacle
It looks like Samsung is stronger than ever, as evidenced by their quarterly forecast, which suggests a global profit of $8.8 billion, the company's highest mark in three years. Impressive, considering the spectacular failure of the Note7, Samsung's last flagship prior to the new Galaxy S8.
News: High-End Galaxy S8+ with 6 GB RAM & 128 GB Storage Will Release in China First
Android lovers out there might be sad to hear that a high-end version of the Samsung Galaxy S8+ with 6 GB of RAM and 128 GB of internal storage won't be released in the US, but rather, in China.
News: Merge VR's Holo Cube—An Augmented Reality Toy That Transforms into Interactive Holograms
Merge VR, a company mostly known for its virtual reality experiences, is moving into and creating an augmented reality experience that combines an iPhone or Android smartphone, a set of goggles to put your phone in, and a box about the size of a Rubik's Cube which looks more akin to the Lament Configuration seen in the Hellraiser film series. When used in concert with the smartphone and goggles, the toy cube, called Holo Cube, becomes one of many AR experiences.
News: Amazon's Best Black Friday Tech Deals 2016—TVs, Phones & Tablets
All across the country, retailers like Best Buy, Target, and Walmart are gearing up for their Black Friday sales. Brick and mortar stores are already packed to the brim with inventory in anticipation of the craziness that will strike as soon as the doors open the day after Thanksgiving.
How To: Google Just Slashed Its New Nexus Phones to the Cheapest Price We've Ever Seen
This year's Nexus devices are already two of the best bang-for-your-buck smartphones on the market, but with a new sale price from several retailers across the net, they might just be an unbeatable deal.
How To: Use Extra Shower Curtain Rods to Increase Bathroom Storage & More
If you're anything like me, clutter scattered across the bathroom counter, on the shower floor, or on any other available space is maddening. Who enjoys a mess of shampoos, scrubs, and sponges strewn around their feet or just out of reach in the shower? What can you do when space is limited?
How To: Connect a Mouse to Your Nexus Player
If you've sideloaded apps on your Nexus Player, you're surely aware that not very many are optimized for use with a remote control. This can make navigating such apps a pretty big hassle, since they were designed with touchscreen input in mind.
How To: Order Liquid Cocaine & Other Crazy Drinks Off the Starbucks Secret Menu
In-N-Out Burgers on the West Coast is famous for their not-so-secret and secret menus, along with their cheap, no-fuss burgers. Pre-internet, you felt like you were actually part of a small, select club when you knew what secret menu items to order.
How To: School Report? Let Android Handle Your Bibliographies for You
Yellow buses are beginning to trickle into traffic. Retailers are pushing pens, pencils, and notebooks. Grumbling Facebook statuses run rampant through your feed. Surely you recognize the signs—school is starting. For some, it already has.
Market Reality: Snap & Epic Games Acquisitions, Nreal v. Epic Games, AR on Oculus Quest, & HoloLens at the Olympics
It's already been a banner year for mergers and acquisitions in the augmented reality industry, with WaveOptics and Ubiquity6 among the notable companies acquired. Two of the more active M&A players, Snap and Epic Games, continued their respective buying sprees this week with major deals supporting their AR strategies.
Market Reality: Epic Games $1 Billion Raise, Apple AR Surprise, Deutsche Telekom Smartglasses & HoloLens Helps Intel
The Metaverse, or AR cloud, has been a sci-fi dream for decades, but only recently have companies begun to actually develop the technology to build it. With its latest funding round, Epic Games is suddenly a front-runner in this pursuit.
Hands-On: Magic Leap App Obsess Lets You Create a Fashion Store Pop-Up Nearly Anywhere
The newly enhanced focus from Magic Leap on enterprise, announced on Tuesday, also came with a few companies opting to weigh in with their experiences developing for the platform.
Hands-On: Sotheby's Curate App for Magic Leap Lets You Reimagine Your Home & Office in the Most Realistic Fashion via AR
It might sound odd to call interior decorating exciting, especially if you're not a professional within that industry. But that's exactly what it is when combined with augmented reality.
News: Lego Partner Kabooki Builds Virtual Pop-Up Shop with Snapchat's Shoppable AR
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
News: Harry Potter Photo Printer from Lifeprint Turns Snapshots into Magical Augmented Reality Portraits
The Daily Prophet, the enchanted newspaper from Harry Potter lore, is no longer the sole source for magical moving printed photos.
News: Thalmic's North Wearable Teases a Cooler Direction for AR Smartglasses
A major obstacle to the mainstream acceptance of smartglasses is the current inability able to smoosh processors, sensors, and batteries into a pair of frames that look cool. Wearables maker Thalmic is hinting that it may have figured it all out.
News: The iPhone 7 Just Became the Spiritual Successor to the iPhone SE
After announcing the iPhone XR, XS, and XS Max, one thing was noticeably absent from Apple's Sept. 12 event — the iPhone SE 2, the long-awaited upgrade to 2016's niche yet popular 4-inch model. Not only does Apple have no apparent plans for an update, it has also officially dropped the SE from its online store. Looking for a small iPhone that packs a punch? You might have to try the iPhone 7.
News: 8th Wall Beats Google & Apple to Market with an AR Platform for Web
Google and Apple are working to enable augmented reality content for the web, but startup 8th Wall has managed to launch a web AR platform that works on mobile browsers now.
News: Case Makers Are Ready for the New iPhone XR, XS & XS Max with Buy & Preorder Pages Live Right Now
While the three new iPhones won't even be announced until Sept. 12 during Apple's fall event, case makers are already primed for the launch of the devices. Some case designs are already live on manufacturer websites, and you can even buy or preorder cases for the iPhone XR, iPhone XS, and iPhone XS Plus to have right now or on launch day.
News: Snap Shows Us the Future of AR Smartglasses Through New Styles of Spectacles 2 Camera Glasses
While they don't do augmented reality just yet, the latest styles of Snapchat's Spectacles 2 camera glasses serve as a peek into the future of how mainstream AR wearables may look.
News: Epson's Moverio Smartglasses Line Gets Major Upgrades with New SDK and Web-Based Publishing
Electronics maker Epson is courting developers to its Moverio smartglasses with an updated software development kit (SDK) and integration with a web-based tool for publishing augmented reality experiences.
News: Cover Girl Opts for Browser AR Try-on Tool Instead of Mobile App & the Results Are Tragic
The latest cosmetics brand to launch its own augmented reality try-on tool is Cover Girl, which introduced its browser-based experience this week.
News: This App Takes Eyebrows from Bushy to Blessed via Augmented Reality
Among consumer brands, cosmetics companies rival furniture retailers as the quickest to adopt augmented reality as a means to help customers visualize how products will look before they buy them.
Apple AR: Deck Your Halls with Boughs of AR via IKEA Place & Other Holiday-Themed Apps
They say if you don't believe, you don't receive. Therefore, I'll choose to believe that this holiday season, Santa's elves have learned how to code in Unity and leverage ARKit to deliver these jolly AR apps for helping children of all ages virtually decorate their homes.
News: Control a Synthesizer with the HoloLens to Make Music in Mixed Reality
In the world of analog synthesizers, hitting a key, twisting a knob, or sliding a fader makes a beautiful musical (or not so musical) sound and can be an amazing and downright satisfying experience. Now it's about to get even more satisfying, if you add Microsoft's HoloLens into the mix as a means to twist those knobs virtually instead.
How To: Is Your SD Card Legit? Here's How to Check
In the tech world, it's all too common to slap a fake label and packaging on a lower quality product, especially SD cards. If you've ever bought an SD card on the cheap from a slightly-less-than-reputable source (or even a reputable source, in some cases), how do you know if it's the real deal?
News: YouTube Has 5 Really Cool New Features Coming Soon for Creators
Imagine that you're the last person alive. After losing all of your loved ones, you thought you'd never see another human being in your life. Then, they arrive. The hoard of 15-year-old zombies looking for a cute British YouTuber so they may feast on his brains.