A Jedi does not seek adventure or excitement, but Star Wars fans can seek Jedi with the Find the Force augmented reality scavenger hunt promoting the launch of merchandise for Star Wars: The Last Jedi.
Advertisers must love when their commercials go viral. Take for instance the Esurance commercial where an elderly woman completely misunderstands Facebook jargon.
Paris, girl, you are awesome, but you did not invent the selfie. If you want to spread this #newmarketingterm to the media masses, then go right ahead. It's your brand, your career, and you got the opportunity. People will listen. No one really cares about who invented the silly thing anyway. Though I got to say, the original king of the selfie did seem like one pretty chill dude ...
Mirror, mirror on the wall, who's the smartest of them all? Since Max Braun's Medium post went viral back in January of 2016, smart mirrors have been appearing on tech blogs in all shapes and sizes. Some are technically sound, some incredibly easy, but all are visually compelling. However, we've never seen one with a fully functional operating system and gesture support—until now.
During the colder months, it seems like almost everyone wears boots. Even when it's hot out, people can be spotted with knee-highs and westerns. Whether it's for fashion or because you live in a place where 3 feet of snow is common, a good pair of boots (or five) is nice to have.
Apple seeded the official version of iOS 13 to compatible iPhones on Sept. 19. Since then, we've seen two major updates — iOS 13.1, which, by our count, introduced 22 new features, and iOS 13.2, which also added 22 new features. Today, Dec. 10, Apple introduced the third major update: iOS 13.3.
After establishing itself as a leader among media companies in augmented reality in journalism over the course of 2018, The New York Times pulled back from the technology this year.
Magic Leap has earned a reputation for overt secrecy, but as it nears the highly-anticipated launch of the Magic Leap One, the company is spilling some of the beans. This week, we get a heaping helping of information on the Lumin OS, as well as a couple of great demos.
The current iPhone lineup inarguably features Apple's best displays to date, but the stock wallpapers don't really do the screens justice. There are plenty of third-party wallpapers you can use, as well as ones you create yourself. However, if you want that typical Apple feeling, you're better off sticking with Apple wallpapers, and the iPad Pro has some beautiful ones that look awesome on an iPhone.
Augmented reality is really picking up steam as a tool for marketing departments to pitch their products.
Alongside the usual collection of holiday-themed Lenses, Snapchatters received an extra-special treat from Snapchat over the weekend—a world-spanning Easter egg hunt.
Before The New York Times brought augmented reality to its iPhone app, the only way Winter Olympics fans could get this close a view to the world's best athletes would be to acquire a press pass.
Three years ago, with VR enthusiasts prepared to throw their money at Oculus to get their hands on the yet-to-be-release Rift headset, Google surprised the audience for Google I/O with Google Cardboard, a seemingly late April Fool's joke that actually jump-started virtual reality.
Over the course of the past century or so, media consumption has gone from a few readers enjoying their local print publication to billions of users viewing countless hours of video across the globe each day. This was a gradual evolution at first, but recent advancements in mobile connectivity have sent us into a climb the likes of which we have never seen before.
Unless you've been hiding under a (moon) rock for the past month, you already know that Saturday, July 20 is the 50th anniversary of NASA's Apollo 11 lunar landing.
Because of quirks with cell radios and how Android was previously set up, custom ROM support for Galaxy S phones has been sparse these past few years. It's been almost nonexistent for US customers, while international users would see some ROMs. Thanks to Android Oreo's Project Treble, this will all be changing soon.
This fall, DC Comics fans will be treated to an augmented reality experience promoting the Justice League movie. Likewise, history buffs will be able to enjoy their own augmented reality content by way of the Terra Cotta Warriors exhibit at The Franklin Institute in Philadelphia, Pennsylvania and an in-store promotion featuring famous convicts from 19 Crimes wines.
Facing claims of misappropriation of trade secrets and confidential information by Meta Company, DreamWorld, led by Meta's former employee, Zhangyi "Kevin" Zhong, has fired back with a motion to dismiss the lawsuit.
Mixed reality display manufacturer Realfiction has developed a 64-inch display capable of delivering 3D holograms without a headset.
In the summer of 1976, 4,000 American Legionnaires descended upon the Bellevue-Stratford Hotel in Philadelphia, Pennsylvania, for a four-day convention. Several days later, many of the attendees experienced symptoms of severe pneumonia. By the beginning of August, 22 people had died. The Centers for Disease Control and Prevention (CDC) estimate that about 180 people were sickened and 29 people died before this mysterious outbreak burnt out.
When most people say, "Damn, look at that rock," regarding an engagement ring, they're usually not referencing an actual rock—let alone a space rock.
Any beer aficionado who's been to Ireland will always talk about how the Guinness there "just tastes different." But save your eye rolls, skeptics: it turns out your favorite lagerhead actually has a valid point.
As practically the entire Steampunk world knows by now, IBM has predicted that Steampunk will be the big new trend from 2013 to 2015. They based this prediction on their computers, which sift through broad swathes of the internet in order to see patterns that may help commercial industries. According to them, Steampunk has been on the rise for the last few years, and they predict that it will explode into peak popularity within the next two years. But what does that mean and how will it impac...
Old school media stalwart The New York Times launched its augmented reality news content in 2018 with a feature on the athletes of the Winter Olympics.
After a postponement of the Summer Olympics for a year due to the COVID-19 pandemic, Tokyo is set to host the games this summer, despite a surge in cases in the city.
Google is an incredibly useful database of indexed websites, but querying Google doesn't search for what you type literally. The algorithms behind Google's searches can lead to a lot of irrelevant results. Still, with the right operators, we can be more exact while searching for information that's time-sensitive or difficult to find.
Nineteen days ago, several hundred people could have been exposed by a traveler with measles in Nova Scotia, Canada. The next day, someone flying from Minnesota to Nebraska may have spread the measles to other passengers. A couple weeks ago, it's possible that a man and his six-month old child spread the measles in several Seattle-based locations. Authorities are trying to locate persons who may have been in contact with these people. None of the persons with measles were vaccinated. Why?
A terrifying antibiotic-resistant superbug, one thought to only infect hospital patients, has made its debut in the real world. For the first time ever, the superbug carbapenem-resistant Enterobacteriaceae (CRE) infected six people who hadn't been in or around a hospital in at least a year, and researchers aren't sure how they got infected.
Whenever I went to the grocery store on a mission for blueberries, I'd inevitably find myself staring at these weird little tomato-looking berries... and wondering what the hell they really were. Tomatoes? Berries? A weird science experiment? Then, I'd set a pint of blueberries in my cart and carry on, forgetting about them for the time being.
If I were to write a snickerdoodle FAQ list, the top question would undoubtedly be "Do I really need to use cream of tartar in my snickerdoodle cookies?"
"You can never know too much" is a saying you hear all the time. Funny thing is, I have no idea where it originated, and neither do most of the people who continually say it. Nevertheless, it's a statement that very few would argue with.
There are all kinds of theories—many supported by science—about what causes Alzheimer's disease. Tangles of protein called ß-amyloid (pronounced beta amyloid) plaques are prominently on the list of possible causes or, at least, contributors. An emerging theory of the disease suggests that those plaques aren't the problem, but are actually our brains' defenders. They show up to help fight an infection, and decades later, they become the problem.
When you're a writer with work published across various online platforms, building a portfolio of your work can be pretty time-consuming. That's where Authory comes in.
Phones these days are expensive. The iPhone 11 Pro is presumed to start at $999, following the iPhone XS and iPhone X's leads. One way to bring down that cost is to trade in your old iPhone, but there isn't one clear-cut way to do that. You could trade your iPhone into a participating website or put yourself out there and sell the iPhone on your own. It's all about what's best for you.
Comparing the present-day states of the consumer and enterprise sectors of augmented reality is like evaluating the merits of sports car versus work trucks. Like consumer AR, sports cars are sexy and exciting, but perhaps a bit impractical at times. On the other hand, enterprise AR is utilitarian, but it gets the job done and, in the long run, pays for itself.
Of all the new features and changes on iOS 16.5, the Apple News app has the most, and there are a few big ones that will change the way you read stories. Some updates even affect Apple News on iPadOS 16.5; the most significant ones apply to both free users and Apple News+ subscribers.
While Snap may eventually compete with Apple and Samsung in selling smartglasses to consumers, today it is helping them achieve their business objectives via augmented reality.
Coinbase is the primary go-to for many users when it comes to investing in Bitcoin (BTC), Ethereum (ETH), Litecoin (LTC), Ripple (XRP), and more, due to its user-friendly interface. But before you join them, know that the ease of use comes with a price. Coinbase charges fees for each transaction, and your bank might even add charges on top of that. Plus, there is some fine print to be aware of.
Lack of appetite often signals a cold or flu. Eating can be the last thing we want to do when we have a sore throat or are too fatigued or achy to even get out of bed. When hungry, we don't feel as strong as when we are well fed—and we more than likely aren't as strong.
The hottest word game right now is Wordle, a simple game that gives you six chances to guess the five-letter word of the day. I've already shown how you can add the real Wordle app — not a fake clone — to your iPhone or Android phone's home screen. But there's also a way to save Wordle for offline gameplay for years to come.
