The still-unfolding story of China's Nreal augmented reality startup continues to develop, with each turn uncovering another unexpected wrinkle.
Last December, Google unceremoniously killed off Google Glass Explorer Edition with a final software update, leaving the Glass Enterprise Edition 2 as the only remaining AR wearable from Google.
The venture arms of Samsung and Verizon Ventures, along with Comcast, are among the strategic investors backing startup Light Field Lab and its glasses-free holographic displays in a $28 million Series A funding round
The ability for apps and devices to determine the precise location of physical and virtual objects in space is a key component of augmented reality experiences, and the latest advancements in Bluetooth technology may have a hand in facilitating such location services in the near future.
If waveguide display maker DigiLens has its way, enterprise businesses and consumers will soon be able to purchase smartglasses for less than $500 — as long as they can supply their own computing and battery power.
Augmented reality optics maker WaveOptics has just infused its operations with a fresh round of funding to facilitate its objective of bringing consumer-grade smartglasses at a $600 price point to market in 2019.
The company behind augmented reality's first real gaming hit, Pokémon GO, is quietly making moves toward supporting the rapidly growing smartglasses space that may one day move its content away from smartphones and tablets and onto AR lenses positioned on your face.
The arrival of Magic Leap One is tantalizingly close and, although the company has been saving the last details for launch day, a few of the more important details were found this week hiding deep in the code on Magic Leap's website.
If you're not impressed with the current crop of AR content, and you're worried this may put a damper on the industry's growth, these stories should give you cause for some optimism.
With each year that we anxiously await Apple's next big version of iOS, there comes the sad reality that the eldest iPhones will not continue to receive support. That's not the case with iOS 12, however, as the software is compatible with all iPhones currently running iOS 11, going back as far as the iPhone 5S.
On Monday, at its annual Build developer conference, Microsoft revealed two new apps for the HoloLens apps.
With all the recent activity around augmented reality, the possibilities involving immersive computing and commerce are quickly becoming obvious, and digital payments giant PayPal has no plans to sit on the sidelines
Last week, we told you about Microsoft's Alex Kipman and his nomination for the annual European Inventor Award, presented by the European Patent Office (EPO). And while that's big news in and of itself, it turns out we overlooked a very important detail buried in the EPO's video presentation. What was it? Only one of the most sought-after data points related to the HoloLens since its launch: how many have been sold.
The price tag for the Microsoft HoloLens might be out of range for the average consumer's budget, but for enterprises, like BAE Systems, adopting the AR headset is yielding a return on the investment. And for those with even slimmer wallets, Best Buy just made the Lenovo Mirage, part of the Star Wars: Jedi Challenges package, more affordable.
Transparent display maker Lumus has reached a deal to license its augmented reality optical engine models to Quanta Computers for mass production of displays for consumer smartglasses.
Between Renault Truck's testing of the HoloLens in factories and BMW promoting its newest model through Snapchat, the auto industry is hot for augmented reality to improve internal operations and engage consumers.
The HoloLens has become a frequent sight in medical facilities around the world, but a new demonstration shows just how seamlessly it can be integrated into traditional medical procedures to improve the experience for physicians and patients alike.
Augmented reality headsets with larger eye boxes than any device currently available could make their way to market by the end of next year if current timelines hold true.
The staff at Next Reality News is legitimately excited about the prospects that Google's ARCore could bring not only to smartphones and tablets running Android, but also to Android-based hardware such as smartglasses.
As more companies begin adopting augmented reality in the workplace, providers like Vuzix reap the benefits.
Elon Musk's SpaceX is launching the world's most powerful rocket. The Tesla founder and CEO says the company is about to go through "manufacturing hell" to make delivery schedules for its new Tesla 3. Somehow, Musk says Tesla will offer Level 5 driving (so you can take a nap while your car drives you to and from work) within two years.
Natural remedies used through the ages abound, especially in Asian medicine. The willow-leaved justicia plant, found throughout Southeast Asia, has traditionally been used to treat arthritis, but scientists have just discovered it contains an anti-HIVcompound more potent than AZT. AZT was the first drug approved to treat HIV, and is still used in HIV combination therapy today.
China's Baidu, the Chinese equivalent of Google, live streamed a video yesterday of CEO Robin Li riding a self-drive vehicle along the streets and highways of Beijing.
At the eMerge Americas investors conference in Miami, Florida, Magic Leap founder and CEO Rony Abovitz previewed details of the launch of their highly-anticipated device.
Waymo revealed more clues about its future business model after it said yesterday it plans to kill its Firefly pod-like car project and focus more closely on offering driverless systems for commercially available car and truck models.
We were really rooting for you this time, BlackBerry! With the phone company having minimal success in the past with smartphones, the BlackBerry KEYone was extremely promising. That is until YouTube Reviewer JerryRigEverything discovered a fatal flaw, the phone's screen popped off with just a bit of pressure and then stopped working. So...there's that.
Meta Company filed suit today against a former employee and his startup DreamWorld USA, Inc. for the misappropriation of trade secrets and confidential information.
There have been a number of rumors about the iPhone 8 over the past couple of months, but the latest speculation about the device's dual FaceTime camera, that could take 3D selfies, has definitely grabbed our attention.
This week in Market Reality, we see two companies capitalizing on technologies that contribute to augmented reality platforms. In addition, industry mainstays Vuzix and DAQRI have business news of their own to report.
Last week, Next Reality wrote about how the Microsoft HoloLens team is partnering with thyssenkrupp. Their mission? To bring mixed reality to the workplace. Now, Microsoft has just confirmed in a blog post that the HoloLens has passed the basic impact tests for protective eyewear in North America and Europe.
Have you ever wanted to control a swarm of robots? Well, now you can! Robotics researchers at New York University (NYU) have created an app which controls 'bots from your smartphone, using augmented reality. This AR app would certainly come in handy when you want to make a coffee from the comfort of your couch, but let's not get ahead of ourselves!
Apple's anxiously awaited iPhone 8 with a 5.8-inch OLED display is all set to launch this September, alongside the iPhone 7s variants. However, according to MacRumors, which cites information from a number of Barclays analysts, stock will be very limited, and most won't ship until late in the fourth quarter.
Baidu's self-driving car unit has had a tough week. Today, the company's leading artificial intelligence (AI) expert, Andrew Ng, announced in an optimistic blog post that he would be leaving the Chinese search engine company to pursue AI research on his own.
According to Electrek, Tesla CEO Elon Musk, in a covert conference call with a select few investors, commented in detail about his plan to have Tesla's Model 3 driving on the road earlier than we all expected.
Trimble is integrating its mixed reality applications into the DAQRI Smart Helmet to enable outdoor and on-site support for design, construction, and heavy industry as part of a collaboration the companies announced today.
DigiLens, a company specializing in optical waveguide technology, recently announced that they had closed a $22 million round of strategic investment, also known as Series B funding. This round brought in Sony, Foxconn, Continental, and Panasonic, as well as more traditional venture investors such as Alsop Louie Partners, Bold Capital, Nautilus Venture Partners, and Dolby Family Ventures.
Intel, the company which is mostly known for creating computer processors, once again showed off their Project Alloy "merged reality" experience, this time during their CES 2017 press conference. Intel's Chief Executive Officer, Brian Krzanich, stated that they will be "productizing" this tech with their partners in the fourth quarter of 2017.
Google has a new smartphone, and if you own a TV or a computer, you've almost certainly heard about it. The ad campaign for the Pixel and Pixel XL is approaching iPhone levels of omnipresence, as Google has reportedly spent over $3.2 million on marketing, with that number expected to skyrocket in the coming months.
While it may not sound scary right off the bat, Blue Coat Systems now has an intermediate certificate authority. If you don't know what a certificate authority (CA) is, or who Blue Coat is, who cares, right? But you should... whether you use Mac or Windows.
If history holds true, we'll see the iPhone 7 arrive this September, and just like many times before, there are already a ton of rumors about its features. As usual, many claims are pure speculation, but there are some trustworthy reports and lots of good information we can use to make some educated guesses regarding Apple's upcoming flagship.
