Mainstream Consciousness Search Results

News: Google Brings Augmented Reality to the Mainstream by Adding AR Content to Search

If Google hasn't already demonstrated that it is serious about augmented reality, then it made it abundantly clear at the Google I/O keynote on Tuesday.

News: Australia Is Becoming a Hotbed for Autonomous Innovations

Australia is looking to the future and finding driverless cars and other autonomous vehicles to be a top priority. Spacial Source reports that the state government has put AU$10 million into their Future Mobility Land Fund "to drive local development of autonomous vehicle technology."

CES 2015: Solar-Powered WakaWaka Is a Light & Charger That Helps You Be More Socially Conscious

With over 1.5 billion people on this planet without electricity, it's hard for those of us in developed nations to even fathom how anyone can read, write, repair, or do anything else that we take for granted without any lights. While some of our First World problems pale in comparison, they remain issues nonetheless, one of the biggest being constant battery drain from portable electronics.

Market Reality: Magic Leap Gets New AT&T Streaming App, 6D.Ai Partners with Qualcomm, & Ximmerse Previews Rhino X

While Magic Leap doesn't yet have a consumer edition of the Magic Leap One, that hasn't stopped AT&T from building apps for mainstream audiences for the headset.

News: Artists Transform Brooklyn Light Installation into Instagram AR Filter That Doubles as Dimensional Portal

What if you went to an art installation at one of the coolest venues in New York that you could then take with you anywhere in the world?

News: Explore the Grueling Wartime Trenches of Golden Globe Winning Movie '1917' via Web-Based AR Experience

Filmed in what appears to be a single continuous shot, war film 1917 is now the front-runner to conquer the Best Picture category of the Academy Awards after bringing home the Golden Globe for Best Motion Picture in the drama category.

News: Spider-Man & Tony Stark's Smartglasses May Become Reality Thanks to DIY YouTuber

Sure, Tony Stark was able to build the original Iron Man suit in a cave with a box of scraps, but can the average do-it-yourselfer replicate the EDITH smartglasses from Spider-Man: Far From Home in a similar fashion?

News: India Telecom Giant Reliance Jio Partners with Startup Tesseract to Bring Augmented Reality Headsets to the Home

We already know that major players like Magic Leap have been planting the seeds of augmented reality for mainstream consumers through wireless partnerships with AT&T, NTT Docomo, SK Telecom.

News: Apple iPhone Owners Can Now Try Out Gucci's Ace Sneakers via Augmented Reality

While Gucci is among the most recognizable brands in fashion, you would be excused for not realizing that the company makes sneakers as well.

Hands-On: Here's How Augmented Reality in Google Search Works

Lions and tigers and bears are just a few of the animals that Google users can now bring into their physical environments.

News: North Focals Smartglasses Update Adds Google Fit, Google Slides, & a Distraction-Free Mode

The software updates from Canadian smartglasses startup North keep coming, each with a unique new twist.

News: Google Expands Preview of Maps AR Navigation to Pixel Phones

Alongside its official unveiling of the lower-cost Pixel 3a smartphone at Google I/O, Google took the opportunity to extend its early preview of AR walking navigation in Google Maps to all Pixel devices.

News: North Adds Sports Updates, Language Flashcards, & Trivia Games to Focals Smartglasses

While North has yet to add third-party app support to its Focals smartglasses, the company has been diligent as of late in its efforts to add more functionality to the bare-bones AR device.

News: Vuzix Blade Adds Google Assistant Beta to Extend Its Voice Assistant Capabilities

Smartglasses maker Vuzix made a big splash at CES 2018 with the inclusion of Amazon's Alexa voice assistant among the AR superpowers of its consumer-centric Blade smartglasses.

News: Smartglasses Startup North Begins Delivering First Focals Shipments, Announces Series of New Pop-Up Stores

Just over two months ago, smartglasses startup North opened the doors at its two brick-and-mortar retail locations in Toronto and New York and began accepting orders for Focals. On Thursday, the company announced that those initial customers can get ready to pick up their wearables, as the first shipments have now arrived in stores.

News: New 'Ghostbusters World' Gameplay Footage Revealed, Haunts Your Neighborhood in the Spirit of Pokémon GO

Location-based AR game Ghostbusters World is creeping closer to launch, and developer FourThirtyThree has released some new gameplay footage and a trailer to capture the interest of the living.

News: WaveOptics Enlists Waveguide Manufacturing Partner to Help Produce Lower-Cost, Mainstream AR Smartglasses

On Thursday, waveguide maker WaveOptics announced that semiconductor and microelectromechanical systems supplier EV Group (EVG) will provide the manufacturing infrastructure for the production of its waveguide displays designed to support lower-cost, third-party augmented reality wearables.

News: Lampix Exec Gordon Meyer Podcast Interview, Says the Future of AR Isn't in Wearables

The future of augmented reality isn't on your smartphone or face, it's in the everyday items all around us. At least that's the belief of Gordon Meyer, the vice president of marketing at New York-based startup Lampix.

News: After Years of Being Teased, Here's How the World Is Reacting to the Magic Leap One Reveal

The knee-jerk reactions to Magic Leap's long-awaited augmented reality device, the Magic Leap One: Creator Edition, range from pent-up joy to side-eyed skepticism. That's what happens when you launch the hype train several years before even delivering even a tiny peek at the product.

News: Concept Smartglasses Offer Glimpse of the Future of Luxury AR Wearables

In the years leading up to the release of the Apple Watch, we were frequently teased with concept designs of what Apple's smartwatch might look like. Of course, many of those outlandish designs were off the mark, but the attention to the idea itself hinted that the public was ready for a mainstream wearable from a high-end hardware maker like Apple. Now smartglasses are getting the same treatment.

News: Marvel Teams with Snoop, Jaden Smith, Jamie Foxx, Black Eyed Peas & Others for AR Graphic Novel

While most of Hollywood and its celebrity class are enthralled by virtual reality, a new augmented reality experience featuring some of the music and film world's top talent is preparing for virtual liftoff.

News: Apple Working on Rear-Facing AR Sensor for 2019 iPhone, Report Says

Apple CEO Tim Cook told us that augmented reality would change everything, and now we have a better idea of exactly what he meant.

News: The French Lead Mainstream Charge: PSA Peugeot-Citroen to Offer Level 3 Driverless by 2020

France's Groupe PSA (formerly known as PSA Peugeot Citroën) — one of the world's top-10 carmakers — aggressively seeks to take a lead in the rollout of the industry 's first driverless cars, as it becomes the first mainstream carmaker to announce it will launch a Level 3 self-drive vehicle launch by 2020.

News: Hella & ZF Want to Go Big Together in Cameras, Radar

German groups ZF Friedrichshafen AG and HELLA are collaborating to add to their autonomous portfolios with camera and radar development.

News: Take Me to the Ballgame — in a Driverless Shuttle

Driverless transportation is definitely coming closer to the mainstream, but most companies developing the technology have said it will be another couple of years before we see autonomous vehicles being used as an alternative for typical transportation.

News: Forget CNN or FOX, WhatsApp Is Now a Popular News Source

According to a new study from the Reuters Institute and the University of Oxford, people are getting their news from ... unexpected sources. Put away your CNN app and stop checking the New York Times because a familiar app is now keeping you up to date on current events: WhatsApp.

News: Chinese VCs Spent Over $900 Million on Driverless in Q1

Millions of dollars continue to pour into the Chinese driverless market. Now, according to research firm CB Insights, $929 million have been invested in the first quarter of this year.

News: Tata Elxsi Licenses Driverless Software to Top-Five Carmaker, Doesn't Say Which One

Global design and technology services company Tata Elxsi says it has licensed its advanced autonomous vehicle middleware platform "AUTONOMAI" to a "leading automotive OEM."

News: Forget Paris Hilton, All Hail Ducreux the OG King of the Selfie

Paris, girl, you are awesome, but you did not invent the selfie. If you want to spread this #newmarketingterm to the media masses, then go right ahead. It's your brand, your career, and you got the opportunity. People will listen. No one really cares about who invented the silly thing anyway. Though I got to say, the original king of the selfie did seem like one pretty chill dude ...

News: We're Very Close to the Dark Future of Deeply Augmented Reality in Black Mirror's 'Playtest'

Black Mirror, Netflix's technology-horror anthology, never fails to provide thought-provoking entertainment centered around emerging and futuristic technologies, and the third season's second episode, "Playtest," delves deep into the worlds of mixed, augmented, and virtual reality. While designed to leave you haunted by the end, offering a more "evil" narrative than we'll likely see in our actual future, the episode explores possibilities that aren't as far off as one might think.

How To: Produce a 4x4 garage / bassline track using Reason 4

Bassline (otherwise known as 4x4 garage) is a popular bass laden variety of electronic music that has found it's way into mainstream pop production as well. If you want to start producing it, watch this video to learn, step-by-step, how to produce a 4x4 garage song from scratch in Reason 4.

How To: Make an electro house song in seven days using Reason 4

Electro house has become some of the biggest music in the world since Justice brought it to the mainstream. If you consider yourself a producer and want in on that action, watch this video to learn how to make a complete electro house song from scratch in a week using Reason 4.

How To: Play Warhammer 40,000 with the basic 5th Edition rules

Warhammer 40,000 is one of the most popular and most derided games on the planet. Very few games are so fun, so harmless, and so beloved, and yet people who play are often labeled nerds and it has never caught in in mainstream America (different story in Europe and Australia, where it's HUGE). If you've been considering playing, you've come to the perfect place. Warhammer 40k is a complex game, but this video series will teach you everything you need to know to start playing. It uses the basi...

How To: Survive a school or office shooting

Despite all the tragic stories you hear on the news, you'll probably never be involved in a shooting. But you never know. Nobody thinks it’s going to happen to them – until it does. Be prepared to survive a shooting rampage, just in case.

Hands-On: Hands-On with the Looking Glass Pro, An Easy Alternative to AR for Interacting With Virtual Content

Here at Next Reality, our typical approach to all things augmented reality involves vision combined with remote control, either via a handheld device, gaze control, or hand/finger tracking.

Market Reality: Google Takes on Leap Motion, Snap Spectacles Invade NYC, & Vuzix Starts Selling Mainstream Smartglasses

All of the the tech industry giants, including Apple, Facebook, and Google, are working on new smartglasses and/or AR headsets, but this week, Google took a major step forward with gesture recognition technology that could make its way into AR wearables, posing a threat to Leap Motion and its hand-tracking controllers.

Market Reality: Apple, Snapchat, Magic Leap, & Unity Demonstrate Why They Make Up Top 4 of the NR30

This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.

News: U2 Takes Fans Behind the Scenes of Its New Augmented Reality Tour

Last month, we told you about U2's new augmented reality-powered music tour. But if you don't have the means to travel to the show, the group recently revealed an inside look at what it will be like and what inspired the band to dive into immersive technology.

Opinion: Google Glass Patent Reveals Traditional Frames, but Design Isn't Only Challenge Facing AR Smartglasses

Just when you thought Google Glass was dead, it turns out there may be a second life for the often ridiculed device that won't relegate it to the staid confines of factories and repair jobs.

News: Hino Motors Leads the Way to Japan's Planned 2020 Rollout of Commercial Truck Platooning

Japan is in the process of curbing its aging population and mature workforce. According to The Diplomat, the country's population has been declining at a steady rate. To meet future productivity demands in commercial and industrial sectors, local officials are turning to self-driving technology, including truck platooning, where three or five vehicles travel autonomously in a string formation. This practice, according to a study by MIT, can reduce fuel consumption by up to 20% (more about thi...