News: BBC Earth Releases 'Micro Kingdoms: Senses' Insect Experience on Magic Leap 1
As first reported by Next Reality last year, game developer Preloaded, in partnership with BBC Studios, has finally launched BBC Earth - Micro Kingdoms: Senses.
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News: 8th Wall's Web AR Brings Album Art of Pink Floyd to Life
What better band than Pink Floyd, the pioneers of psychedelic and progressive rock, to show the music industry how to reinvent album art for the augmented reality age?
News: Sony Is Launching a Location-Based Ghostbusters Training Experience in Augmented Reality
We've got almost a full year until the next installment of Ghostbusters arrives, but in the meantime, it turns out that Sony is about to launch an augmented reality experience that will let fans use immersive computing to combat the franchise's whimsical apparitions.
News: These Apollo 11 Augmented Reality Experiences from Google, USA Today, Time, & Smithsonian Will Fly You to the Moon
Unless you've been hiding under a (moon) rock for the past month, you already know that Saturday, July 20 is the 50th anniversary of NASA's Apollo 11 lunar landing.
News: Meet & Compete Against Team USA via USA Today's Augmented Reality Experience for FIFA Women's World Cup
After winning the 2015 FIFA Women's World Cup, the USA Women's National Soccer Team is ready to defend its title in the 2019 tournament.
News: Magic Leap Releases Game of Thrones Experience for All Magic Leap One Users
It turns out that the video Magic Leap released earlier today was indeed a teaser for the public release of the Game of Thrones experience for meant for all Magic Leap One users.
News: 7-Eleven Delivers Assist to BodyArmor Drink with Augmented Reality Promotion for NCAA Basketball Tournament
Now that the NCAA Basketball Tournament is underway, 7-Eleven has decided to launch an augmented reality experience to remind basketball fans where they can quench their thirst throughout March Madness.
News: HBO Crowns Snapchat as King of Its 'Game of Thrones' Augmented Reality Promotion at SXSW
The hype for HBO's Game of Thrones reached proportions as epic as the series itself this week with the latest release of the final season's official trailer, but it's a Snapchat promotion that will truly make fans at SXSW bend the knee.
News: 8th Wall Adds Another Brick to Its Web AR Platform with AR Camera for Easy Prototyping
In the past few years, augmented reality software maker 8th Wall has worked to build its platform into a cross-platform augmented reality toolkit for mobile apps, as well as web-based AR experiences.
News: Snapchat & Facebook AR Experiences Let You Unleash Your Inner Anti-Hero & Become Marvel's Venom
Venom, the latest in a long list of comic book characters to headline its own movie, is known by comic book fans by his catchphrase, "We are Venom."
News: Intel Opens AR Portal to Smithsonian's Burning Man Exhibit via Snapchat
Burning Man 2018 is underway, but Intel and the Smithsonian American Art Museum are giving those not in attendance the ability to view the art from the event through Snapchat.
News: Venus Williams Joins Her Sister in AR via American Express Installation at the US Open
Fans attending the US Open Tennis Championships in Queens, New York, which kicks off on Monday, will have the opportunity to meet tennis star Venus Williams in an augmented reality game sponsored by American Express.
News: Magic Leap Books Augmented Reality Experience with Air New Zealand
If touring the scenic vistas behind the Lord of the Rings film franchise doesn't persuade tourists to visit New Zealand, perhaps immersive content viewed through Magic Leap One will do the trick.
News: NFL Audibles to Augmented Reality for Fan Experience
Beginning in November, National Football League (NFL) fans visiting New York's Times Square can come as close as any civilian can to stepping onto a professional football field. All for less than the price of a pair of cleats.
News: Xbox One Brings You Whole New Twitter Experience
Xbox recently announced how they plan to integrate Twitter into Xbox One, making it an easier, more engaging experience.
How To: Prank Your Friends into Licking Vegemite Off a Leather Kangaroo Scrotum
Your cultural experiences growing up shape the kinds of food that you like, and nowhere is this more evident than in the case of Vegemite.
How To: Hack coins & EXP on Facebook's Happy Island (12/19/09)
This is one of the best hacks for Happy Island, so make sure to try it out before it's patched! With Cheat Engine, it's easy to do this coin and experience hack.
How To: Check your computer's performance with Windows Experience Index in Windows 7
If you're curious about how powerful your PC is, the Windows Experience Index can give you a snapshot of its capabilities and help you decide if it's good enough for you. This video will help you understand the basics of what the Windows Experience Index can do in Windows 7.
News: Unity Previews Immersive Art Experiences for Mobile AR, Magic Leap One, & HoloLens at Upcoming Sundance Festival
The Unity 3D engine is not only responsible for facilitating the creation of 60% of AR and VR content but it also plays a significant role in producing the immersive stories that increasingly push the boundaries of cinema.
News: Kohl's Partners With Snapchat AR for Holiday Pop-Up & Black Friday Promotions
All Kohl's wants for Christmas is Snapchat augmented reality. In conjunction with a holiday pop-up hosted in New York City from Nov. 7 through Nov. 10, Snapchat ran a sponsored portal lens available to targeted Snapchat users in the AR carousel. The experience gave users the ability to virtually transport themselves to the pop-up.
News: Live Nation & Hyundai Roll Out Augmented Reality Experiences for Concert Goers at Music Midtown Festival
For those about to rock, Live Nation salutes you, now with augmented reality. This week, at the Cannes Lions Advertising Festival of Creativity in France, the live entertainment giant unveiled a suite of AR experiences that music festivals and their sponsors will be able to deploy in their mobile apps to engage attendees.
News: Toyota Rolls Out Web-Based AR Advertising Campaign via 8th Wall
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
News: Google & Childish Gambino Follow Up Pixel Playground Hit with Pharos AR App
Google is going all in with Childish Gambino as its musical champion for augmented reality, as the duo has now dropped its second AR collaboration of the year.
News: 8th Wall Spins Up New 'Spider-Man: Into the Spider-Verse' Augmented Reality Experience for Blu-Ray, DVD Release
Hollywood loves sequels so much that studios and their marketing teams are not too proud to release a sequel of an augmented reality promotion.
News: Miller Lite & Trigger Global Turn St. Patrick's Day into an Augmented Reality Celebration
Every year, fans of Irish culture, as well as those looking to celebrate their own culture, come together on St. Patrick's Day, March 17.
News: Lego's Newest Playsets Transform Normal Toys into Augmented Reality Experiences Across Platforms
Beloved toy maker Lego is returning to the realm of augmented reality, this time with an experience that explores supernatural fun.
News: Amazon Sumerian & 8th Wall Weave Web AR Experience for 'Spider-Man: Into the Spider-Verse' Movie
Sony Pictures has tapped the powers of augmented reality as provided by startup 8th Wall & the Amazon Sumerian development platform to help it promote the latest motion picture manifestation of Spider-Man.
News: Noovie ARCade App Brings Wreck-It Ralph Movie Experience to Augmented Reality for Fans
One of the funniest scenes from the teaser trailer for the Wreck-It Ralph sequel is the basis for the new pre-show augmented reality experience via the Noovie ARCade app.
News: World of Warcraft Lens on Snapchat Lets You Transform into Orc or Elf & Do Battle in Augmented Reality
To promote Battle of Azeroth, the latest expansion for the World of Warcraft franchise, Blizzard Entertainment has conjured a Shoppable AR Lens that is now available in Snapchat's app carousel.
News: Google-Backed Ubiquity6 Raises $27 Million for AR Cloud Platform & Spatial Browser
Less than a week after debuting its AR Cloud platform in public with a multi-user installation of more than 100 participants, Ubiquity6 announced on Tuesday that it has closed a Series B round of funding totaling $27 million.
News: Facebook Brings Augmented Reality Ads to Its News Feed
Facebook is preparing to make augmented reality experiences for brands more visible in its mobile app with Tuesday's introduction of augmented reality ads in its News Feed.
News: Lionsgate & Pepsi Launch Snapchat Augmented Reality Experiences to Promote NBA Star-Packed 'Uncle Drew'
Snapchat is enjoying a high field goal percentage when it comes to securing movie studio business with its sponsored augmented reality experiences, the latest coming through the basketball movie Uncle Drew.
News: Snapchat Gains Super Powers with 'Incredibles 2' Augmented Reality Experience
Pixar's Incredibles 2 has entered the fray as the latest sequel in a summer of highly anticipated follow-up films and, like its peers, it also has an augmented reality experience to promote its presence in theaters.
News: Here's How Shared AR Experiences will work via Google's Cloud Anchors
In the arms race between ARKit and ARCore, Google scored a big win with the announcement of its Cloud Anchors shared AR experiences platform at Google I/O on Tuesday.
News: NBA Announces Partnership with Magic Leap to Bring AR Experiences to Fans
On Tuesday, NBA Commissioner Adam Silver joined Magic Leap CEO Rony Abovitz on stage to unveil a partnership between the two companies.
News: Starbucks Brews Up Augmented Reality App to Enhance Roastery Experience
To create a destination for coffee connoisseurs, Starbucks has ordered up a venti cup of augmented reality to make the visit more interactive.
News: Share the HoloLens Experience Through MR Studio ViewPoint from Arvizio
HoloLens developer Arvizio has expanded its collaboration suite of tools for enterprises with a device that can stream and record mixed reality experiences in high-definition for local and remote audiences.
News: How Virtual & Mixed Reality Trick Your Brain
Our brains do a magnificent amount of work to process visual stimuli, but they aren't difficult to fool. Optical illusions can trick our minds into believing what we're seeing is real, even if it's not—and virtual and mixed reality technologies take advantage of this little loophole in our brain to help us accept the unreal.
How To: Reset your sleep schedule if you're experiencing jet lag
If you're traveling across time zones, you might find yourself experiencing jet lag. Use these tips to help bring your body and mind into sync so you can easily and quickly reset your sleep schedule. You can also use this method if you're changing shifts at work!
How To: Grind and mix feed on a farm
In this video, you will learn how to grind and mix feed on a farm. Mixing feed allows farmers to buy feed ingredients in bulk, and prepare their own specialized blends, reducing costs. The farmers shown in this video use a Gel mixer, and they describe how theirs works, including a description and explanation of its parts and what they do. You will also learn about their own personal experiences with mixing feed on their farm with this mixer, as well as some tips based on this experience. The ...