When it comes to marketing, sexy sells, a point that has been lost on most augmented reality hardware makers focused mostly on the geek space. But a new promotional spot from AR-in-the-car accessory maker WayRay indicates that AR companies are beginning to see the virtual sizzle reel light.
Using the CES tech conference in Las Vegas as the launch pad, Dell has announced that it's partnering with Meta Company to offer its augmented reality headsets to business customers.
This year's CES seems particularly obesessed with VR, but augmented reality is offering a few surprises as well. One of those surprises arrived on Monday in the form of China's Rokid Glass.
A new telemedicine application for the Microsoft HoloLens is promising paramedics and EMTs a new tool for diagnosis and treatment of patients in the field.
T-Mobile has just pushed out a new update to the Samsung Galaxy Note 8, bringing the build number to N950USQU2BQLA. Here's what to expect.
While not specifically an augmented reality conference, IFA 2017 packed a plethora of presentations with AR themes, including devices with AR features from Sony and Motorola, a smartphone-based AR headset from Lenovo, and a new processor from Huawei that will facilitate AR experiences.
Tesla hopes high-level personnel changes will help it gain an edge in neural network knowhow for its models' self-drive features, following the replacement of its Autopilot chief and the appointment of a recent Stanford grad to head its AI and Autopilot vision research.
While restaurants and classrooms have enacted policies banning cell phones, one father has had enough of his kids' obsessive phone habits. Dr. Tim Farnum is now seeking to ban the sale of smartphones to children under 13.
Baidu signed a cooperation agreement on June 7, the first day of the CES Asia conference, with multiple companies in the autonomous vehicles industry. The companies listed in the press release include Desay SV, United Automotive Electronics, and Hangsheng Electronics, as well as possibly additional auto manufacturers. Baidu plans to "jointly develop" upcoming intelligent driving production plans.
The US Department of Transportation says it is actively completing a previously promised revision of voluntary guidelines for driverless vehicles originally drafted by President Obama's administration.
Apple announced upcoming changes today to prevent third-party tracking of users and prevent autoplay, on Safari. Safari will prevent the recording (by anyone other than Apple) of users' browsing behavior, and by doing so prevent advertisers from targeting ads based on individuals' history.
The Augmented World Expo or AWE — if you are a big fan of AR/MR technology, that is a very fitting acronym — is the world's largest conferences dedicated to all things augmented, mixed and virtual reality. AWE is in its 8th year, and with the massive growth we have seen in the space over the last year, promises to be its biggest year yet.
Verizon will be exclusively selling the ASUS ZenFone AR, which supports Tango (Google's mobile AR platform) and Daydream VR.
At the Microsoft Build 2017 conference in Seattle this past week, 3D application and game platform Unity, partnering with Microsoft, launched a contest that drives HoloLens developers to realize their ideas into a full-fledged application and possibly win money for it.
Google Assistant will be getting an AI makeover with the addition of Google Lens. This new feature is basically a set of vision-based computing capabilities within the Assistant.
Rumor has it that Google Assistant will be coming to an iPhone near you. A "trusted source" broke the news of GA's arrival on iOS to Android Police ahead of Google's I/O conference this week.
Fighting fire with fire, scientists are harnessing the adaptability of helpful microbes to challenge the adaptability of deadly microbes. What are we talking about? Hunting with phages — viruses that attack and kill bacteria.
This week's Brief Reality is led by a pair of stories with an eye to the future of the augmented reality industry, first in terms of standards for the industry, then with regards to its future applications in the automotive realm. Finally, one company looks to boost its future sales with an executive hire.
This week in Market Reality, we see two companies capitalizing on technologies that contribute to augmented reality platforms. In addition, industry mainstays Vuzix and DAQRI have business news of their own to report.
Microsoft Build 2017, the first of Microsoft's big developer conferences for the year, is just a few weeks away. This very popular conference, which has been going on since 2011, is known to sell out fast. In 2015, it sold out in under an hour, and in 2016, in less than 5 minutes. This year was no different, according to VentureBeat; While not quite as fast as last year with so many rumors of HoloLens on the horizon at the time, this year's Build was sold out in 8 hours. And for this year's B...
As it turns out, your Android apps are pairing together to share your data without asking for your permission first. Researchers from Virginia Tech developed a tool called DIALDroid to monitor exchanges of data between Android apps over the last three years, and what they've found is quite alarming.
Any truck driver who breathed a sigh of relief when US Secretary of Commerce Steve Mnuchin recently stated that driverless cars "will not affect jobs in a meaningful way for roughly 50 to 100 years" can go back to being anxious about job security again.
At a global security conference in Munich, philanthropist and businessman Bill Gates spoke about the next pandemic and a dire lack of global readiness. Here's how his statement could come true—and how to be ready when it does.
Intel, the company which is mostly known for creating computer processors, once again showed off their Project Alloy "merged reality" experience, this time during their CES 2017 press conference. Intel's Chief Executive Officer, Brian Krzanich, stated that they will be "productizing" this tech with their partners in the fourth quarter of 2017.
I don't know about you, but I was obsessed with handheld gaming devices when I was younger. Between my Game Boy and multiple Tamagotchis, I was guaranteed hours of entertainment that could fit comfortably in the palm of my hand.
HoloMaps, an application by Seattle-based Taqtile, is available for free on the Windows Store. Taqtile, whose Vice President of Product Management was Microsoft's former Director of Business Development, is one of the few partners currently in the Microsoft HoloLens Agency Readiness Program. This interactive 3D map they have created, powered by Bing, offers more than just a top-down view of the world on the HoloLens.
We can't be in two places at once, but with virtual touch interfaces we can theoretically use a machine to act as our second body in a remote location. Over at MIT, Daniel Leithinger and Sean Follmer, with the advisement of Hiroshi Ishii, created an interface that makes this possible.
If not the future of computing in general, augmented, virtual, and mixed reality certainly will change the world of gaming. If you want to try your hand at shaping this evolved medium, the Unite Europe conference posted a talk that explains the first things you need to learn to develop holographic games.
Google I/O is like Christmas for smartphone fans. At their annual developer's conference, the Mountain View search giant gave us a glimpse of what they've been working on over the past year—and they've been quite busy, to say the least.
It looks like Apple is finally going to do something to address all of the complaints about their unremovable stock apps clogging up people's home screens. While bloatware is a bigger problem on Android where you have to deal with apps from Google and carriers, an iPhone can still get pretty cluttered with all those stock Apple apps. I mean, just look at all this crap... AppAdvice noticed two new keys in the iTunes metadata that strongly suggest that you'll be able to get rid of stock apps on...
Hanukkah, also known as The Festival of Lights, commemorates the rededication of the temple in Jerusalem in 168 BCE. (Jews and secular publications, such as academic or scientific papers, use BCE—"before common era"—rather than the Jesus-centric BC, or "before Christ.")
Now that Apple's latest Worldwide Developer's Conference (WWDC) is over, you can sign up for the public beta version of iOS 9 for your iPad or iPhone. For the first time in their history, Apple made a beta version of their mobile OS available to the general public just a few months ago, in the form of iOS 8.3, and they'll continue that trend for the newest build.
Apple announced the release of their newest Mac OS X version at this year's Worldwide Developer's Conference, and it's called "El Capitan." Like the majestic rock formation it's named after (located within Yosemite National Park), El Capitan promises to emphasize and expand on some of the great features we used on 10.10 Yosemite.
It's an unspoken rule that diseases are not things that you want to purposely consume. So if anyone ever offers to cook you something made out of a disease, just kindly say no... unless it's huitlacoche.
Google I/O, the national developer conference for the Mountain View giant, has come and gone. We saw the preview for Android L (which you can get right now on your Nexus 5 or Nexus 7), Android Wear, and Android Car and TV.
Google I/O 2014 is currently going on in San Francisco, but as the conference rolls on, the Android Gear smartwatches continue to be one of the hotter topics.
I have been a fan of pirates ever since I downloaded my first movie on LimeWire. Wait, wrong pirates. I guess real pirates are pretty cool too. Johnny Depp brought pirates back into the spotlight with his role as Captain Jack Sparrow in Pirates of the Caribbean. And a Somali pirate from Captain Phillips got nominated for a Golden Globe.
Welcome back, my fledgling hackers! If you're like most aspiring hackers, at one time or another you've probably spent too much time playing Call of Duty and not enough time preparing for your final exams.
Sea otters are the largest members of the weasel family. When people started hunting sea otters for their fur, their population fell from roughly 225,000 to about 1,500, until the International Fur Seal Treaty took effect in 1911. Since the international ban on otter hunting, the population has rebounded back to roughly 107,000.
A couple of months ago at the Black Hat security conference, hacker Cody Brocious gave the hotel industry a nasty surprise when he figured out how to hack the locks made by Onity that are used in millions of hotels worldwide.
