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Much of the excitement around the HoloLens 2 has moved on to many wondering when we'll finally be able to get our hands on what is now the best augmented reality device on the market.
The augmented reality industry has a bright future built on innovation and growth, but that doesn't mean we can't look back at the close of the year to see what the industry has accomplished from a business perspective.
One of the neatest tricks available in Google Lens, an app that can identify and interpret real world information, is the ability to copy text from the app's camera view and paste it into a digital document.
The common thread between this week's Brief Reality stories is that augmented reality is beginning to prove its worth as a technology that improves workflows and processes. From customer service to healthcare to manufacturing, augmented reality is helping companies improve productivity.
It isn't too hard to see John Hanke's bias towards augmented reality. His company, Niantic, created the astronomically profitable game Pokémon GO, which revolves around AR technology. However, Hanke has a case against virtual reality—he believes it just won't be healthy, in more than one sense of the word.
Prior to this year, Time primarily relied on image markers in the magazine to trigger its special augmented reality features
Augmented reality might not be able to cure cancer (yet), but when combined with a machine learning algorithm, it can help doctors diagnose the disease.
Deaf people primarily communicate through sign language, so understanding spoken languages can prove challenging. To bridge that gap in communication, the HoloHear team built a mixed reality app at a Microsoft HoloLens Hackathon in San Fransisco that translates the spoken word into sign language.
Although it's impossible (at least for now) to travel back in time to see the Big Bang, The New York Times has provided its readers the closest simulation of the experience via its latest augmented reality feature.
According to a source at TechCrunch, a new version of Snap's 'Spectacles' could include augmented reality.
As one of the household brands in creative software, Adobe is now ready to lay its claim to the artistic side of augmented reality.
To promote Battle of Azeroth, the latest expansion for the World of Warcraft franchise, Blizzard Entertainment has conjured a Shoppable AR Lens that is now available in Snapchat's app carousel.
Snapchat users are used to raising their eyebrows or opening their mouths to activate augmented reality face effects. Now, they get to use their voices as well.
Tech companies are embroiled in controversy this week. No, not the hearings on Russian interference in last year's election; in this case, it's all about the burger emoji.
Augmented reality headset and software maker Meta Company announced today board member Joe Mikhail will serve as the company's chief revenue officer.
One inventor wants to bring augmented reality to internet radio and home audio speakers. Meanwhile, a leading consumer electronics company has opened up access its deep learning tools for building augmented reality apps. In addition, analysts examine how augmented reality will impact the design and construction and profile the top developers in augmented and virtual reality.
Lenovo has partnered with Wikitude to develop a cloud-based platform for delivering industrial-focused augmented reality content, the companies announced at the Augmented World Expo today in Santa Clara, California.
What happens if you unknowingly connect a malicious USB drive and it starts infecting your entire office network? Instead of having a panic attack and working all night to find a fix, you can just put on a mixed reality headset like Microsoft's HoloLens and point.
Fast-casual burger restaurant Bareburger expects to soon replace all of its paper menus with 3D models of its burgers and other items rendered in augmented reality, but for now, the company is preparing some rather interesting limited AR interactions.
Mobile augmented reality developer Blippar has escalated the augmented reality advertising arms race, introducing a new rich media ad format that enables augmented reality experiences without a dedicated app.
With a fresh infusion of $9.7 Million in funding on its ledger, enterprise augmented reality company Scope AR has now expanded the functionality of its WorkLink platform.
As much funding as Magic Leap has secured, another round of funding will still catch headlines. However, the latest funding solidifies the company's strategy for succeeding in the consumer segment of AR.
To borrow from the canon of Game of Thrones, what is dead may never die. And while the Meta Company that we knew this time last year is no more, the patent infringement lawsuit filed against the company lives on.
Signaling a new direction forward for the company, Magic Leap shook up its executive suite by re-assigning to top leaders to new advisory roles. Meanwhile, a new startup backed by Hollywood executives, tech venture firms, and notable angel investors plans to bring new life to AR for marketing entertainment properties.
Honeywell recently completed successful testing of virtual window technology that enabled drivers to maneuver an otherwise windowless combat vehicle on rough terrain at speeds exceeding 35 miles per hour.
The leading platforms enabling augmented reality technology lead our headlines in Market Reality this week.
Microsoft announced yet another exciting partnership for HoloLens today — thyssenkrupp, an industrial engineering company best known for their elevators — continuing to prove how useful augmented reality is in the workplace.
When developing for the HoloLens, keeping a constant 60 fps (frames per second) while making things look beautiful is a challenge. Balancing the processing power to display complex models and keeping the frame rate where it needs is just a straight up painful process, but a solution seems to be on the horizon.
We've already seen plenty of shopping potential for mixed reality headsets, from holographic car showrooms to trying on clothes and picking out furniture. Very few of those ideas have been put into actual practice, but we're getting closer, and consulting firm Valorem is making headway. They created HoloTire for the Microsoft HoloLens to demonstrate the advantage of experiencing a product in mixed reality. I'm hard-pressed to think of a more boring product to put on a holographic pedestal tha...
I don't know anyone that likes going to the dentist—few things are more uncomfortable than having someone else's hands in your mouth. But outside of that, not only can the pain of certain procedures be unnerving, the drugs used to numb those pains can be just as uncomfortable. Not being able to feel your mouth for hours on end is a disconcerting feeling. But all that could soon be a thing of the past, thanks to virtual reality.
Take, edit and send pictures on your Samsung Reality smartphone. This free video tutorial will see that you need everything you need to know to take, share and edit digital photos on your Reality. For thorough instructions on how to use your Reality's camera and picture editing software, watch this cell phone guide.
In this video, viewers learn how to create augmented reality applications, using Papervision 3D version 2.0. Augmented reality is a term for a live direct or indirect view of a physical real-world environment whose elements are merged with virtual computer-generated imagery - creating a mixed reality. To create augmented reality applications, users require the following programs and software: Adobe Flex Builder 3, TortoiseSVN and FLARToolkit. This video tutorial is not recommended for beginne...
The future of smartglasses for consumers seems ever dependent on Apple's entry into the market. Coincidentally, the exit of Apple's long-time design chief Jony Ive has shed some light on that eventual entrance.
Over the past week, we are seeing more companies capitalizing on services leveraging augmented reality. One company secured funding to expand their service, while two other companies grow its own services through acquisition.
Whether you're the proud owner of a Samsung Reality smartphone or perhaps just considering picking one up, you're sure to benefit from this free video tutorial, which presents a complete overview of the phone's various features. Specifically, this video presents a look at the music player in the Reality's Media Center, discussing its Album views, equalizer, skins and homescreen player features.
It's always great to see a company pull off a bit of augmented reality magic, but what we see is not always what it's cracked up to be.
The long and somewhat tumultuous journey of Leap Motion has come to an end, thanks to another startup.
Every now and then, Hollywood has a moment where two (or more) movies arrive at around the same time, most recently with the release of dueling Fyre Festival documentaries.
Among a crowded field of AR cloud companies aiming to power the future of augmented reality by creating a world of persistent holographic content that lives in a cloud, accessible across devices and accounts, Ubiquity6 is hoping it has found a way to differentiate its platform.
