While AR apps by Modiface and Perfect Corp. have made it easier for people to shop for makeup without setting foot in a store, MAC Cosmetics wants to give its brick-and-mortar customers the same experience.
Following in the steps of Snapchat, Instagram, and YouCam, another popular photo app has gotten into the virtual try-on augmented reality game.
While Modiface, YouCam, and others have been playing in the virtual make-up marketing pool for a while, here comes Google ready to splash down with a cannonball.
Department store chain Target is the latest retailer to offer an augmented reality cosmetics app for customers to virtually try on lipstick.
Cosmetics brands have a long love affair with augmented reality, embracing virtual try-on effects as a means to help sell eyeliner, hair color, lipstick, and the like.
Not all of us were born with Covergirl skin. In fact, we can bet that even most Covergirls (that's right Drew, even you) weren't born with perfect, front over skin. While we can use products that help exfoliate away dead skin cells and create a brighter glow, sometimes our skin just looks blah.
If you're looking for the newest Jessica Alba look, then Dulce Candy can give you some help. Afterglow Cosmetics gave her a bunch of new organic cosmetics to test out, and she made this makeup tutorial on a great "saga eyes" look inspired by Alba. Check it out… try it out!
Romantic makeup doesn't have to be over the top glittery or princessy (i.e. it doensn't have to be too Disney-ish). In fact, when done right, romantic makeup can be super sensual, mature, and of course alluring. Just check out this makeup tutorial to learn how to create a romantic look using Stila Cosmetics.
For Breast Cancer Awareness month, the look in this how-to video helps you remember with a lots of pink. Use the following cosmetics to create this look: Shiseido Dual Balancing Foundation, Bare Escentuals Mineral Foundation, MAC Emote Blush, MAC Pleasantry Blush, MAC Cream Color Base in "Pearl," Bourjois Liquid e/s in "Rose Electron," Urban Decay Scratch e/s, Urban Decay Flash e/s, MAC Gesso e/s, MAC Blacktrack Fluidline, Urban Decay 24/7 Eyeliner in "Zero," Shu Uemura Lash Curler, Bourjois ...
Every makeup artist knows that great makeup starts with good skin. And for those of us who weren't born with Halle Berry type flawless skin there's concealer to help get us there. We'll fake it till we make it, right?
MAC's Cult of Cherry is the basis for the alluring eye makeup look demonstrated in this how-to video. Use MAC's bare canvas paint, tempting quad: next to nothing e/s, tempting e/s, sharp e/s, dark edge e/s, Rimmel professional brow pencil and cork e/s - for eyebrows, Anastasia eyelights in pink, stubborn brown pencil, Revlon colorstay liquid liner in black brown, model 21 false lashes, select moisture concealer in NW37, Pur Minerals foundation in med dark, msf natural in dark, Pur Minerals bl...
Heres a quick video on tips for packing your makeup products when flying to a gig, specially if you're a makeup artist, or just plain Janes (and Joes) traveling with loads of makeup.
Never, ever apply makeup the hard way! With an airbrush makeup application system, you no longer have to do all the time-consuming work by hand. If you have one of these airbrush cosmetics systems, this video will show you the basics to using and cleaning the applier. The one in the video is the Luminess Air iLuminess airbrush cosmetics system (one-speed). Check out the second video for the review and more information.
Did you get duped into buying fake MAC cosmetics? Don't let it happen again. This two part how to video teaches you to identify real MAC makeup from the fakes.
"Your bathroom is a minefield of toxins." Sounds a wee bit dramatic, no? But the video isn't kidding around here. A lot of the shampoos, lotions, creams, and soaps you use have ingredients linked to birth defects, cancer, and learning handicaps. And just think about it - we're using these gnarly ingredients on our skin every single day.
I already have a link for this wonderful website in the "Useful Links" box (underneath the description of Green Beauty's mantra on the right), but I wanted to link this to you guys again because it's just that important a resource.
This beauty video demonstrates how to create a blueberries & cherries eye makeup look.
We know that "acid green" is not exactly a delightful color when it comes to most things. If your two month-old orange is acid green, it's probably pure mold, and if a bottle is full of acid green liquid, it's most likely poison (or, okay, soda). But you get our point.
Davis Factor of Smashbox Cosmetics dishes on how models and celebrities on the red carpet pull off that perfect picture. Take some tips from this professional and look like a million bucks in your next photograph.
You may be wondering why the heck Medusa looks so pretty in this makeup tutorial, given that she was a horrific, menacing monster with snakes shooting out of her head. Well, before she was turned into a creature who could turn men into stone with a single glance, she was actually quite hot.
Wondering how to get that dropped shadow, smoky eye? In this tutorial presented by the experts at Smashbox Cosmetics, learn how to get that smoky effect on your bottom lids, while leaving your top lid clear, creating the "drop shadow effect". This wearable look is stylish, sexy and sleek perfect for big occasions.
Get a sexy rock 'n' roll look that would be seen on the likes of such stylish celebs as Katy Perry and Gwen Stefani. In this makeup tutorial hosted by the experts at Smashbox Cosmetics, get tips, tricks and secrets to achieving this look without paying for a stylist. With dark, deep lips and a black pussy cat eye applied to your lids, you'll be ready to take center stage!
Your wedding day is vastly important and every bride would like the wedding pictures to reflect how beautiful they felt that day. In this tutorial presented by Smashbox Cosmetics, learn how to get the perfect camera-ready makeup look, perfect for your special occasion.
Steal this look: The metallic smoky eye! With the help of Smashbox Cosmetics, this video goes through the step-by-step process of taking this look into your own home and making it your own. Using Smoke Box from Smash Box, a metallic smoky is born that will leave you look sultry and sexy for your next special event.
Looking to emulate the vixens of the 20's and 30's? In this makeup tutorial hosted by Smashbox Cosmetics, embrace your inner vixen with these tips and tricks on how to steal this look with your makeup. With a clean face, a natural matted eye with nude shades, and a dark winged out liner, you'll be channeling Betty Page in no time!
Embrace your sassiness with a sexy, smoky cat eye with the use of your makeup. In this short how-to video presented by Smashbox Cosmetics, learn how to get that seductive look with some help from the makeup pros.
Nothing is more beautiful than a girl with naturally pretty skin, without all the help of the makeup... but who are we kidding? Everyone needs a little touch up and color up to make them look alive and well! In this makeup tutorial presented by Smashbox Cosmetics, learn how to get that fresh, natural look with your makeup.
Get that very "right now" green smoky eye with some help from the professionals at Smashbox Cosmetics. By starting with cream liner Midnight Green and applying little smudges along the line, go back to smudge with your brush to create a smoky effect. Stand our this fall with vivid color and this soft, not-so-innocent makeup look.
Get all of the makeup and hair tutorials you need from Pursebuzz.com. In this video tutorial, you'll learn how to create Alice in Wonderland nails: Mad Hatter. This Mad Hatter nail tutorial was inspired by Tim Burton's Alice in Wonderland.
This spring, go with a lighter look and keep it sweet & simple. Dewy skin, luscious lashes and lightly stained lips & cheeks will up your ante, leaving you feel beautiful and ready to strut your stuff this spring.
Upgrade your look this spring with these makeup tips inspired by the sexy style featured on the television show, Gossip Girl. Bronze your skin, add golds to your eyes and contours, and apply a high shine peachy gloss to your lips to achieve this sexy look for your next big outing.
This tutorial uses the Bloody Gouges kit put out by cosmetics and special effects company Cinema Secrets. Apply using spirit gum, and then use the Injury palette and stage blood to make it look like you're really and truly wounded.
"That 70s Show" star Mila Kunis has grown into quite a gorgeous young woman, and never fails to sport perfectly groomed brows and sheer though flattering makeup when she's on the red carpet.
With stores like Lush Cosmetics and Bath and Body Works churning out soap rife with rose petals, glitter, and pretty designs, soaps are no longer just designed for getting clean.
Jealous of thin as a rail models with those chiseled, sculpted cheekbones so sharp they could grate cheese? You need not be. We normal folk can look just as defined and ready to strut our thangs down the runway by learning how to contour our faces.
During the age of silent film and film noir film was limited to only variations of black and white. While this aided greatly to produce scenes of dire intensity (a starkly lit shot of a man in an alleyway, for instance), this also meant that actors and actresses had to wear tons of makeup to make their makeup show up on screen.
Purple is the hottest makeup color of the fall season, and it's been seen as much on high fashion runways as on celebrities like Rachel McAdams and, recently, Kate Hudson on the September cover of "Elle."
If your makeup routine consists only of basic foundation, curling your eyelashes, and swiping on lipstick, then you're not pushing your cosmetics to their most gorgeous potential.
We're addicted to "True Blood." And, if we're going to be honest here, it's not just because the show has labyrinthine plot lines and exciting vampire vs. human vs. werewolf action. With hot chicks and hot guys, the show seems to be a breeding ground of good looks. And we're not complaining.
If you're a beauty junkie, you probably go with the "no expense is to be spared" philosophy of purchasing cosmetics. Rather than pick quality or quantity, you go with both.
