News: The Walking Dead Doubles Down on AR with Another Mobile App
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
Move over, Spike Jonze; Microsoft has published a mixed reality music video featuring holograms of Reggie Watts filmed through a HoloLens.
Leap Motion, an augmented and virtual reality control system, has proven to be a force of nature when it comes to pushing hand-tracking tech forward. Now they've released a video showcasing their "Blocks" demo, which is already integrated into the reference headset kit designed by Qualcomm for VR companies "to take and sell their own branded devices with."
Google and Samsung have been leaving Apple in the dust when it comes to virtual reality gear. However, as the market grows and becomes more impossible to ignore within the tech world, Apple may be forced to play catch up. This could account for the new Apple patent that was granted today.
One of the best recent outings in the Marvel universe is the animated series What If...?, which explores alternate universe takes on various superhero storylines that deliver fascinating scenarios if one single factor had been different in the story.
While "Baby Yoda" from The Mandalorian threatens to overshadow it, Star Wars: The Rise of Skywalker arrives in theaters next week, which means it's time for Disney and Lucasfilm to ramp up its promotional strategy.
As far as HBO is concerned, it's not augmented reality — it's Snapchat. The premium cable network is leaning hard on Snapchat's AR magic tricks to promote yet another series, this time for the adaptation of Philip Pullman's His Dark Materials series of novels.
Homemade Halloween costumes that exhibit the maker's creativity are always better than off-the-shelf versions. It turns out that the same is true with virtual costumers.
Big-box retailer Target has been on a bit of an augmented reality advertising shopping spree via Snapchat lately.
Dark mode themes for mobile apps are all the rage these days, but YouTube is taking that a bit literally with its latest augmented reality experience.
It looks like Snap's foray into augmented reality billboards last year was successful, as the company has returned with two more outdoor advertisements for its Snap Originals series.
It's been almost two years since Apple added the TrueDepth depth-sensing camera of the iPhone X for Face ID and Animojis, but now Google is ready to upgrade the front-facing camera on its Pixel series.
Alongside its official unveiling of the lower-cost Pixel 3a smartphone at Google I/O, Google took the opportunity to extend its early preview of AR walking navigation in Google Maps to all Pixel devices.
Apple's in-house music identification app Shazam has been quiet on the augmented reality front since officially joining Cupertino's finest last year, but a new promotion gives AR enthusiasts an occasion to raise a toast.
Magic Leap One owners, start your virtual engines, as automotive virtual reality developer RelayCars has published an app to Magic Leap World that lets users customize and test drive a 2019 Kia Stinger.
Now that the iPhone XS is officially available for pre-order, Verizon and Apple are giving Snapchat users the opportunity to win the device through an augmented reality scavenger hunt rather than forking over $1,000 for one.
In an SEC filing published on Monday, Snap, the company behind Snapchat, disclosed that Imran Khan, its chief strategy officer and a member of the NR30, is leaving the company to "pursue other opportunities."
Already one of the leaders in augmented reality for cosmetics, L'Oréal is extending the reach of its ModiFace virtual try-on platform through a partnership with Facebook.
Augmented reality experiences created in Lens Studio now have a permanent home in the Snapchat app. On Tuesday, Lens Explorer will begin giving users access to a scrollable screen full of a variety of new Lens Studio creations.
Less than two months after launching its augmented reality platform for casual gaming and shared experiences, Snapchat is ready to make Snappables available to advertisers.
Less than two months since unveiling Project North Star, Leap Motion has released the reference design that will allow developers, makers, and even manufacturers to build their own augmented reality headsets based on Leap Motion's work.
Contrary to popular belief, augmented reality apps have been available for a while now. I remember using the Layar app (still available for iOS and Android) to explore nearby businesses and landmarks with varying success via an early-generation Android handset.
The Galaxy S9 is a great phone powered by the Android ecosystem. This includes Google's family of apps — many of which overlap with Samsung's in functionality. This can lead to redundant apps that siphon resources from your phone, but fortunately, there's a way to dull some of the noise and disable built-in apps.
The Microsoft HoloLens has a fairly passionate, yet relatively small group of users pushing the developer-centric device forward, mostly spreading the word about the device through word of mouth and meetups. But this weekend, during the annual NBA All-Star festivities, we got a look at how Microsoft may be planning to market the device if it ever goes truly mainstream.
In the years leading up to the release of the Apple Watch, we were frequently teased with concept designs of what Apple's smartwatch might look like. Of course, many of those outlandish designs were off the mark, but the attention to the idea itself hinted that the public was ready for a mainstream wearable from a high-end hardware maker like Apple. Now smartglasses are getting the same treatment.
Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week.
As augmented reality gains popularity, the demand for delivering related services and generating content increases. This is demonstrated by a pair of investments from the past week, one in the expansion of a technology lab and another in the form of seed funding for a content studio.
Wise Snacks wants baseball fans to reach for potato chips instead of peanuts and Cracker Jacks, and it's calling augmented reality out of the bullpen to close the deal.
Right off of the unveiling of the Moto Z2 Play, it looks like Lenovo is gearing up to announce the highly anticipated Moto Z2.
More details about Google's latest Taimen device have been revealed all thanks to Geekbench. We already know that Google has been working on a tablet-like third device next to its original Pixel 2 lineup. Though, Taimen is not confirmed to be part of the Pixel 2 lineup.
An expert in the driverless market has earmarked Porsche as the company to watch in the automated car race.
The Washington Post believes augmented reality adds an extra layer to stories, and they're doubling down on that belief by adding in new AR features into their already popular "rainbow" news (iOS and Android) and Classic (iOS and Android) news apps.
If you just can't wait to see the Pixel and Pixel XL, the new Google-branded smartphones expected to be announced tomorrow, you're in luck. After weeks of rumors and blurry images, a smartphone sales company called Carphone Warehouse just accidentally dropped the entire ball. The UK business accidentally set the product pages for the Pixel and Pixel XL live a couple days early, and for just long enough for them to be archived before they were taken down.
Mixed reality can give you the feeling that you've uncovered a hidden world layered into the physical one you already know. This can happen in so many ways, from a trading card that births a hologram or a first-person shooter with robots blasting through your walls. Xperiel—a California-based augmented and mixed reality company—wants to create a platform to make that a whole lot easier for developers.
Snapchat has already found a compelling way to create advertisements in augmented reality with their branded filters, but they continue to experiment with new ways to monetize the bridging of the real and digital worlds. Their latest idea, which requires users to "snap" an image to unlock content, could succeed where QR codes haven't.
Watch out Samsung (and you too, Pebble, Sony and the still unrealized Apple), your hold on the smartwatch market is about to get a lot less firm. Announced today, Google has released Android Wear, their platform for developing smartwatches, along with a preview of the Moto 360 smartwatch from Motorola.
Thanks to its dedicated ImageChip, the HTC One has one of the best cameras out of all the smartphones currently on the market. Their branded UltraPixel Camera can take full resolution photos while shooting video, has superior auto-focusing, and provides great overall quality for everything from low-light to action shots.
Touchscreens are all the rage these days, and it seems that the stylus has become a relic of the past thanks to newer and better fingertip responsive smartphone displays. But when it comes to phablets like Samsung's Galaxy Note line, the added S-Pen is definitely helpful for more accurate and precise actions (and a less greasy screen). Of course, there are disadvantages of using an S-Pen too, one being hardware issues. Unlike your finger, the S-Pen can malfunction and become a huge problem, n...
Lightning has struck, but not everyone is excited. Apple's new 8-pin Lightning connector for the iPhone 5 has replaced the aging 30-pin connector. Many users have concerns that their current third-party devices will no longer operate properly with the smaller all-digital design, not to mention the expensive price tag for each adapter. What Does This Mean for the User?
It feels like just yesterday Apple unveiled iOS 13 to the world, introducing game-changing features like system-wide dark mode and enhanced editing tools in Photos. But WWDC 2020 is rapidly approaching, which means iOS 14 is as well. As it turns out, we don't need to wait for an official announcement to get an idea of what new features and changes are coming to iPhone this year.