How to establish the alpha role with a dog

In this video segment of Dog Knows, Snickers and Andy teach how to establish your role as the alpha dog with your pet. Postures related to the negative reinforcement method aren't very effective. Most dogs are looking for a leader, as they have an innate pack mentality, and will naturally accept a leader. Watch this video pet-training tutorial and learn how to establish yourself in the alpha position with your dog.