Get ready IG influencers, the Instagram promotional world as you know it is about to change. Instagram is one of the top places for influencers to make money with product promotion. So, of course, it is to be expected that these IG dominators would run into their fair share of disasters. Especially since over 90% of celebrities and influencers on Instagram don't follow FTC guidelines.
Celebrities and influencers learned how to leverage Instagram's platform to build their brands. While some effortlessly amassed a following, many had to do the legwork to reach a vast audience. Understanding their secrets will help you grow your own following.
This is probably one of the coolest Instagram hacks I've come across. I never knew that there could be an actual formula for creating the perfect feed, but the fact that someone thought of it is really awesome.
This week, Next Reality released the fifth and final set of profiles on the NR30 leaders in augmented reality, with this chapter focusing on the influencers in the industry.
While Modiface, YouCam, and others have been playing in the virtual make-up marketing pool for a while, here comes Google ready to splash down with a cannonball.
Don't even think about posting a fake camping picture to Instagram because this account is committed to calling you out. The account entitled @youdidnotsleepthere is exposing fake pictures posted by travel bloggers to its over 36,000 followers.
Sure, it's the giving season, but sometimes you've just got to treat yourself to some cosmetics. If you're shopping at Walmart, L'Oreal just made that a shade easier when shopping for Garnier hair color products with an assist from Google Lens and the Modiface AR platform.
The launch of the latest line of iPhones came and went without major revelations for advanced AR hardware other than the next iteration of processors and cameras.
It looks like all the unregulated fun and games we were having promoting products on Instagram is about to get, well ... regulated. According to a new report by Mediakix, 93% of celebrities on Instagram are not in compliance with the Federal Trade Commission when it comes to posting paid content.
Despite the fact that over 600,000 Snap Lens filters have been created since Lens Studio debuted in 2017, and Facebook is reporting that more than a billion users have interacted with its Spark AR filters across Facebook properties, social augmented reality filters get a bad rap in the AR industry.
The natural marriage between fashion and augmented reality is charging onward, but not just from the major brands we already know about.
Facebook recently hit a snag in its quest to take augmented reality face effects to its millions of users.
Influencers of augmented reality demonstrate expertise in their fields and outline a strong vision for the future that they evangelize to others. They help define the direction of the industry and identify others who foster and create innovation in the field.
It takes confidence and guts to pull off attractive and yet adequately frightening Halloween makeup as an adult.
Dark mode themes for mobile apps are all the rage these days, but YouTube is taking that a bit literally with its latest augmented reality experience.
On Thursday, yet another piece of the Magic Leap puzzle fell into place at Twilio's Signal developer and customer conference in San Francisco.
I noticed the neon yellow sign at the new location of Pho Bar in Chinatown right away. The sweeping cursive yellow letters spell out "Crazy Rich Broth"; the same phrase printed on the back of servers' shirts. It's the kind of minimalist but colorful design feature that is especially popular on Instagram at the moment — shots of patrons in front of a glowing sign.
Light boxing is a pervasive technique in advertising, used to draw attention to the featured product. You can replicate this effect in Adobe Photoshop. Starting from a blank document, this tutorial walks you through the process of creating your own light box effect.
Now that Fyre Festival co-founder Billy McFarland is charged with fraud, this is the perfect time to list off those top 15 influencers who promoted tickets to the disastrous event to their loyal followers, right?
Most of the free apps you'll find on the Play Store have ads. These ads are personalized — in other words, they're for products and services Google believes you might be interested in. The way Google knows about your interests is by collecting data from your smartphone, including your location and app usage. While personalized ads have their advantages, the collection of data is unsettling.
The life of a busy entrepreneur isn't easy. In addition to coming up with original business ideas and marketing strategies, you also need to be continually thinking about investors, overhead, the competition, and expanding your customer base — often with a limited budget.
The New York Times has made a habit of publishing augmented reality stories throughout 2018, and now the media giant's magazine is getting into the act, too.
While a new museum to house the original torch of the Statue of Liberty is under construction on Liberty Island and scheduled to open in May 2019, New York Times readers can now view the sculpture in their own space through augmented reality.
One of Apple's most touted (but seldom seen on social media) apps, Clips, got an update on Wednesday.
Microsoft has informed HoloLens users that the company will begin rolling out a mandatory update for HoloLens as part of its Windows 10 October 2018 release that brings a number of new features and quality-of-life improvements to the headset.
Players of Pokémon GO on Android now have a reason to turn on AR mode with the release of AR+ support via ARCore.
I have nightmares about trying to reply to hundreds of strangers on social media. To prevent the overwhelming feeling of having to small talk with people I don't know, I'm now aiming for more control over the ways that people can contact me. One way is to stop users from hitting me up on Instagram Stories.
Single and living in NYC? Forget bars, the female-empowered dating app, Bumble, has just opened a place where you can meet up with your online lovers.
Companies are already clamoring to figure out strategies for integrating augmented reality into their advertising platforms. AR is going to become a huge asset to marketers, and Apple's ARKit is only going to help that along. Mixed reality producer Bilawal Singh Sidhu has given us a sneak peek of what the world of advertising could be with the ARKit.
In this tutorial, we learn how to create and promote a fan page on Facebook. First, you will need to go to the Facebook website and create a fan page. Once you have the page created, you will need to add on your picture, along with many other pictures to the page. Go to the bottom of the page where it says "advertising", and click on this. Then, you will get started by advertising your Facebook page to the millions of users that are around the world! When you're finished, grow this by having ...
Electroluminescent (EL) materials light up when electricity passes through them, as opposed to more common incandescent lights that respond to heat. EL displays are becoming very popular in advertising and art,but getting them or the materials to make them can be expensive. Watch this video to learn how to turn an LCD into a simple EL display, and also how superglue can be used as a cheap dielectric in this sort of project.
The internet has been a massive financial windfall for millions of people around the world, and it can be for you as well! There are a lot of ways to make money on your couch by using the internet, and this video will show you five great ways to do it! These include making websites and forums, advertising, and gambling. If you're hard up for cash, give it a whirl!
Mobile augmented reality developer Blippar has escalated the augmented reality advertising arms race, introducing a new rich media ad format that enables augmented reality experiences without a dedicated app.
Immersive advertising company Vertebrae has extended its native ad platform to augmented reality via mobile Chrome browsers for Android and Safari for iPhone.
The company that pioneered music scanning for mobile devices is moving into the augmented reality advertising arena. Included in an update of their iOS and Android apps last week, Shazam can now scan special codes to immerse users in 3D animations, 360-degree videos, mini-games, and other AR content.
Interested to know how to start a new cable television ad campaign with Google AdWords TV Ads? This official video from Google will teach you how to use the new interface to determine just that. For all of the relevant details, and to get started creating your own televised advertising campaigns, watch this clip.
Want to see how a Google TV Ads national cable television advertising campaign is doing? This official video from Google will teach you how to use the new interface to determine just that. For all of the relevant details, and to get started gauging the effectiveness of your own Google AdWords TV Ads campaigns, watch this clip.
If you would like to set the mood of your photo with a little romantic moonlight, check out this tutorial. In this clip, you will see how to effectively turn a daytime image into a nighttime one and create a mystical, foggy moonlit effect. This tool can be used for artwork, photographs and even advertising. Good luck!
Reading the augmented reality news lately has felt a bit like reading a John Grisham novel, as the business side of things has dripped with legal drama.
In this tutorial, you will learn how to create a planet with exaggerated features, similar to things you may have seen in advertising for Lloyds TSB, British Gas or Chrysler. For more information, and to get started using this trick in your own Vue 6 xStream projects, watch this 3D modeler's guide.
